In this paper, I study management and business education in Pakistan to evaluate their suitability for the local context and their compatibility with Islamic philosophy of education. I use decolonial theory and Iqbalian poetry to craft an evaluative lens for management education and to generate an alternative critical discourse grounded in…

This article describes a four-month-long MBA course on business communication taught at NUST Business School, National University of Sciences and Technology, Pakistan. A workshop-style approach was adopted in the course that helped the students break their emotional glass ceiling and become comfortable in their skin. The course enabled the…

The modern time is shaping a world of opportunities that has glorified the role and functions of multinational organizations across the globe. An individual has become a global citizen, who explores employment opportunities in different countries of the world. This has signified the importance of interpersonal skills that allow individuals to…

Effective communication skills demonstrate the capacity and efficacy of any business graduate; however, the business industries have continuously raised their concerns on the lack of effective business communication (BC) skills, to serve the requirements of rapidly growing communication within and outside the organizations. Among many factors,…

The central objective of this study is to investigate the extent to which social networking sites can affect learning effectiveness, and to what amount this technology can be used as supplementary elements for existing pedagogy methods prevailing in a developing country. The study used a teaching case research method to investigate the effects of…

With rapidly increasing globalization, business students are required to understand complex global markets and adapt to the rapid changes in the global landscape. This paper discusses a project where students from International Marketing courses in Pakistan, the United States, and France used an interactive platform as a base to jointly explore…

The IADIS CELDA 2012 Conference intention was to address the main issues concerned with evolving learning processes and supporting pedagogies and applications in the digital age. There had been advances in both cognitive psychology and computing that have affected the educational arena. The convergence of these two disciplines is increasing at a…