We have less time and focus than ever before, while the demand for attention is increasing. Therefore, it is no surprise that when answering questionnaires, we often choose to strongly agree or be neutral, producing problematic and unusable data. The current study investigated forced-choice (ipsative) format compared to the same questions on a…

We examine a range of options for recruiting teachers into a nationally representative survey panel. Recruitment strategies considered include a telephone-based approach and the use of promised incentives and pre-incentives of varying amounts and forms. Using a randomized experiment, we evaluate the effectiveness of five separate recruitment…