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Direct linkDesJardins, Stephen L.; Bell, Allison – New Directions for Institutional Research, 2006
This chapter demonstrates how institutional researchers at institutions of higher education can use economic theory for enrollment management. (Contains 4 figures.)
Descriptors: Institutional Research, Enrollment Management, Microeconomics, Higher Education
Peer reviewedDittmer, Timothy – Journal of Economic Education, 2005
Many introductory microeconomics textbook authors derive the law of demand from the assumption of diminishing marginal utility. Authors of intermediate and graduate textbooks derive demand from diminishing marginal rate of substitution and ordinal preferences. These approaches are not interchangeable; diminishing marginal utility for all goods is…
Descriptors: Textbooks, Microeconomics, Economics Education, Supply and Demand
