California State University, Bakersfield (CSUB) has been implementing a Title Vb grant, "Promoting Excellence in Graduate Education and Increasing Hispanic STEM Related Degree Completion," to continue "strengthening the STEM program support" for students of Latino origin and "developing a Graduate School-Going…

Late entry into a market is an institution strategy that has been little researched in the context of higher education. The purpose of this research was to identify and analyse the different positioning and differentiation strategies adopted by late entry institutions to gain a competitive advantage. The sample consisted of seven campuses…

Higher institutions face increasing pressures to transform existing strategic enrolment strategies to offset mounting internal and external influences within the educational marketplace. With organizations dramatically reconceptualizing the classroom and instructor-student mandated interaction, internal resistance has significantly impacted…

Social media is an increasingly important communications tool that can be used to effectively reach families, employers, policymakers, and other audiences that need to know about the value and promise of Career Technical Education (CTE). This guide from Advance CTE explains how to effectively use social media, explains how to integrate messages…

Like many districts across the U.S., Miami-Dade County Public Schools is experiencing a large number of open staff positions due to higher-than-normal numbers of retirements and resignations in the face of COVID-19 coupled with enrollment declines in local universities' education departments. The district, in partnership with New Teacher Center,…

Although the percentage of teachers of color in the workforce has grown significantly over the past 30 years, it still does not reflect the diversity of the national population or students. Teachers of color also have higher turnover rates than White teachers, highlighting the need for strategies to retain teachers of color as well as recruit more…

The author of this article summarizes which, when, where, and how students take introductory economics. Among students who began college in 2012, 74 percent never took economics, up from 62 percent in 2004. Fifteen percent of beginning college students in 2012 took "some economics," and 12 percent were "one-and-done" students.…

Background: Medical students may be influenced by perceived program culture and personal fit when applying to residency. Activity: Medical students were given three iterations of a generic residency program description presented with gender-neutral, feminine, or masculine skewed language and were subsequently asked to assess their perception of…

Although United States community college enrollment rose in Fall 2023, the community college sector as a whole has contracted by 37% since 2010, representing over 2.6 million students. As a result, community college practitioners, specifically, those working in admissions and enrollment management should ensure that admissions instructions are…

Black, Indigenous, and People of Color (BIPOC) faculty and staff are influential in the recruitment and retention of intercultural students to higher education institutions. This study sought to investigate and strengthen the recruitment experiences of BIPOC students as they navigated the process at a highly competitive, predominantly white…

In the last few decades, the push for a more diverse student population has become commonplace across college campuses in the United States. With the demands of growing a more diverse student population, institutions have made widespread changes in policy over the years (Gist-Mackey, Wiley, & Erba, 2017). This dissertation examines the…

The COVID-19 pandemic has required new marketing strategies for leveraging brand equity among Higher Education Institutions. Previous research has uncovered the impact of electronic word of mouth in the Higher Education Institutions' service industry, so this research extends our knowledge of the effects of electronic word of mouth on Higher…

This paper examines the extent to which Neoliberalism features in undergraduate prospectuses of UK universities, using Michel Foucault's lectures at the Collège de France, and subsequent writers on Neoliberalism, as an analytical lens. Prospectuses convey an impression of the outcomes students might gain; the specific research question is, 'To…

The purpose of this study was to explore classroom choir teachers' perceptions of choral methods topics in secondary choral teaching preparedness. Members of the American Choral Directors Association Facebook Group who had classroom choir teaching experiences and responded to a survey (N = 100) participated in this study. I employed two…

Australian schooling is characterised by high levels of choice and competition, and education policymaking promotes the dissemination of information to assist families to choose a school. The aim of this study is to examine whether current information sharing is adequate for informing school choice for young people seeking vocational education and…