The "Fall 2024 Snapshot on International Student Enrollment" findings are based on responses from over 690 U.S. higher education institutions on current patterns in international student enrollment as of fall 2024. The report, conducted by the Institute of International Education (IIE) and ten partner higher education associations,…

As higher education continues to face declining enrollment and financial pressures from decreased funding, colleges and universities must find innovative ways to differentiate themselves from competing institutions through niche marketing initiatives in an effort to continue meeting the needs and wants of the shifting population of students. Niche…

The growth of transnational education has been a major focus of attention for the UK sector since 2010. During a period when international student recruitment has stagnated, transnational education (TNE) has been widely seen as an alternative way of diversifying revenue and building international profile for universities. The UK presently…

In recent years we have developed a data analytics pipeline using artificial neural networks to predict prospective student matriculation for university admissions using very limited demographic data. Predictions are generated at the earliest stages of the admissions process and successfully inform recruiting and admissions staff about the…

Current comprehensive changes in the field of higher education in Uzbekistan have a potential impact on the overall enrollment in higher education (PP-4359, 2019). Rigid admission quotas in Uzbekistan are slowly conceding to a more market-based admissions and student recruitment to support reforms implementation. Cursory glance at the reforms…

Through increased international student tuition revenue, internationalization provides public Canadian higher education institutions opportunities to offset the effects of stagnant provincial operating grants or earmarked governmental allocations. Pathway colleges, institutions that are either operated by host institutions or as private…

Purpose: This study investigates the impact of Confucius Institutes on China's international education initiatives. First, it examines whether the establishment of Confucius Institutes has a gravitational effect on the scale of foreign students coming to China. Second, it discerns whether there are any association between the establishment of…

Growing numbers of students from non-Portuguese speaking countries, designated as 'non-Lusophone students', signal the diversification of the international student population in Portugal. Until recently, international students came almost exclusively from other Portuguese-speaking countries. Employing social network analysis, the paper analyses…

This study was designed to determine the marketing strategies used by Texas public school districts, the factors influencing changes, and the extent to which districts are intentionally developing a market niche to attract families. The research was guided by three questions: 1. How do independent school districts in Texas market their schools? 2.…

The college enrollment landscape has changed vastly in the last couple of decades. As such, regional public universities (RPUs) have had to become increasingly strategic in how they recruit new students to attend their institutions. For example, total college enrollment has declined from 2010 to 2017, and this population continues to become more…

The purpose of this research is to explore international student recruitment at higher education institutions (HEIs) by examining the development and implementation of international recruitment activities. There is little research regarding the internal operations of HEIs, how HEIs conduct international recruitment efforts, and the challenges that…

Vaccines and treatments produced during the global coronavirus crisis demonstrated the importance of university research and teaching. There was widespread celebration of university-industry partnerships and collaborations across disciplines and geographical locations. However, simultaneously, higher education institutions in England faced serious…

International students are critical to the competitiveness of American higher education in terms of financial, intercultural, and educational contributions. However, recent data indicates that the U.S institutions enrolled 31,520 fewer international students in Fall 2017 as compared to Fall 2016. At average tuition and fees of US$ 25,000, higher…

This book examines issues of identity; positionality; community; value and relevance, to explore where transnational higher education is headed and what form it may take moving forwards. Transnational higher education has traditionally been viewed through the lens of access. Now, the authors argue, higher education must think more closely about…

This study clarifies the rationale for offering overseas programmes as an internationalization strategy by Taiwanese higher education institutions through an analysis of related university documents and interview data. In doing so, this study highlights how institutional goals and characteristics, as well as social and cultural backgrounds, affect…