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Nuseir, Mohammed T.; El Refae, Ghaleb A. – Journal of Marketing for Higher Education, 2022
This study empirically examines different factors that influence students to select universities in the UAE. The primary data were collected based on a survey of students at two public universities -- United Arab Emirates University and Zayed University, as well as three private universities -- New York University, Abu Dhabi University, and Alain…
Descriptors: Marketing, College Choice, Decision Making, Student Attitudes
Bryce-Laporte, Rene – Center for Higher Education Policy Analysis, University of Southern California, 2009
Study after study demonstrates that low-income students are severely underrepresented in higher education. In fact, the attendance rate of low-income students appears to be declining rather than growing. Individual Development Accounts or IDAs used for postsecondary education can help address the problem. With an IDA, youth can afford to enroll in…
Descriptors: Money Management, Low Income Groups, Program Design, Higher Education
James, Glenn W.; Mahajan, Shubhada S. – Online Submission, 2004
Scholarship aid continues to be crucially important in attracting and retaining students in higher education institutions (Abrahamson & Hossler, 1990; Cabrera, Nora, & Castaneda, 1992; Paulsen & St. John, 1997; Schuh, 2000; St. John, 1992; St. John et al., 1994; Terkla, 1985). Although the general concept and effect of financial assistance is…
Descriptors: Student Financial Aid, Scholarships, Scholarship Funds, Student Recruitment