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Leticia Couto Fazio de Albuquerque Lira – ProQuest LLC, 2024
Health messaging can be a successful tool in encouraging pro-social behavior, such as bystander intervention in sexual violence situations. This dissertation explored the development of a social media message to encourage bystander intervention among college students using multiple theoretical frameworks: social norms approach and bystander…
Descriptors: College Students, Prosocial Behavior, Audiences, Sexual Abuse
Ryan, Barbara E., Ed. – Higher Education Center for Alcohol and Other Drug Abuse and Violence Prevention, 2009
"Catalyst" is a publication of the U.S. Department of Education's Higher Education Center for Alcohol and Other Drug Abuse and Violence Prevention. This issue contains the following articles: (1) The National Study of Student Hazing Initial Findings; (2) The Social Norms Marketing Research Project--An Update; (3) Message From William…
Descriptors: Alcohol Abuse, Drug Abuse, Violence, College Students
California School Boards Association, Sacramento. – 1999
This handbook, directed toward governing boards, provides strategies to help district and county boards prevent or reduce school violence. It focuses on prevention and early intervention. This second edition was updated in response to school-safety issues following several incidents in American schools. Following an executive summary and…
Descriptors: Behavior Standards, Boards of Education, Crime Prevention, Delinquency Prevention
Demetriou, Cynthia – NACADA Journal, 2005
Since the mid-1990s, social norms theory has become prevalent in student development literature and research. Subsequently, social norms interventions to change student behavior have spread across campuses nationwide through marketing campaigns. Theorists and practitioners have applied the social norms approach to primarily health-related student…
Descriptors: Student Behavior, Prevention, Student Development, Behavior Standards