Behavior-change theories reliably explain behavior, but they often lack messaging recommendations to modify behavior. The Theory of Planned Behavior (TPB) could benefit from clear, replicable messaging strategies to target its constructs of attitudes, social norms, and perceived behavioral control (PBC) about a behavior (Ajzen, 1991). Habit Theory…

Identifying at-risk students at an early stage is a challenging task for colleges and universities. In this paper, we use students' oncampus network traffic volume to construct several useful features in predicting their first semester GPA. In particular, we build proxies for their attendance, class engagement, and out-of-class study hours based…

In a recent study, de Araujo and Murray (2010) find empirical evidence that living on campus leads to improved student performance, finding both immediate effects (GPA improves while the student lives on campus) and permanent effects (GPA remains higher even after moving off campus). Using the same dataset, we extend the analysis to explain why…

The last decade has seen an increased emphasis on assessment of student learning and on the use of instructional technologies in higher education. This emphasis has caused sociologists to pay closer attention to learning theories as they seek to increase learning in sociology courses by more effectively engaging students. Thus, to promote greater…