The greater part of this progress report embraces a series of research reports which represent empirical findings during the 1967 academic year. They range from results derived from the first field testing of the college physics, multi-media CAI course, through a series of specific experimental studies focusing on learning and adaptive variables…

This report presents data from surveys of teachers, students, and principals on issues such as teaching quality and methods, school environment, expectations, attitudes, and job satisfaction. High-quality teaching is associated with students' having more positive attitudes about learning, school, and their futures. It is also related to…

The Generic Baccalaureate Nursing Data Project, which expanded the national database on nursing education, is described. Over a 3-year period six national surveys of deans and senior nursing students were conducted to collect data in areas including recruitment, system interrelationships (institutional, community, and/or clinical agencies),…

Student market segmentation separates prospective college students into subgroups with similar characteristics, the most commonly used being geography, demography, attitudes, and behavior. Recruitment efforts can then focus on student segments similar to the present student body or on other students that might be attracted. The goal is to make…

This document contains the performance report, evaluation, and appended materials of a project to develop and implement a career exploration internship for physically handicapped students involving industry participation and educational support. The performance report discusses activities, including staff hiring, internship site development,…

National Court Reporters Association (NCRA)-approved court reporting programs offer a curriculum based on criteria and standards in "General Requirements and Minimum Standards." Declining enrollments have resulted in closure of reporter programs of all sizes and institution type. Factors negatively affecting public perception of court reporting as…

Intended as a handbook for higher and adult education practitioners serving adult students, this book brings together a variety of information on the diverse characteristics of adult students, explaining how their maturity, complex life experiences, and heterogeneity shape institutional responses. Recruitment, admission, and retention strategies…

This paper offers the personal reactions of a high school student and his parents to 27 preapplication college campus visits conducted from June through August 1994. The institutions included three public, six private religious, and 18 private nonsectarian institutions. Data were obtained through observations and interviews, and the study reports…

As minority group students in teacher education programs continue to decline, minority group students are increasing in many of America's public schools. This paper reviews the literature related to reasons for declining enrollments of minorities in teacher education programs. Some of the reasons discussed are: the transfer of block grant programs…

The research on graduate students that has appeared in 20 academic journals since 1976 is reviewed. Ninety-four articles are classified into topic areas, and representative articles of each area are discussed. The research designs of the 94 research studies are considered with attention to: the level of students (master's or doctoral); whether…

The implementation and results of the Virginia Student Transition Program at Virginia Polytechnic Institute and State University (Tech) are described. The objective of the 5-week summer program is to facilitate the enrollment and retention of black college students with slightly lower than average aptitude scores through the development of…

The applicability of the "benefit segmentation" marketing technique to education was tested at the College of DuPage in 1979. Benefit segmentation identified target markets homogeneous in benefits expected from a program offering and may be useful in combatting declining enrollments. The 487 randomly selected students completed the 223…

Surveys of selected area employers and high school seniors were conducted by Stark Technical College (STC) in 1979 as part of a marketing research project designed to forecast future educational needs. The student survey involved the selection of five area high schools representing urban, suburban, rural, public, and private institutions. The…

This three-part report summarizes methodology and findings of three recruitment and retention studies conducted by the Bronx Community College (BCC) during 1979-1980. Part I examines a survey of enrolled students conducted to determine student attitudes toward BCC, the services that were most in demand, the reasons for attending BCC, and student…

A career aspiration profile was administered to 1,350 randomly selected students from Houston area high schools, two-year colleges, and four-year institutions in order to determine the factors which still function as barriers to the entrance of both women and men into non-traditional careers. The career profile solicited information concerning:…