This qualitative study, which uses a narrative research approach informed by Riessman's (2008) work, explores the "college choice" experience of seven adult students, age 25 and older, who pursue postsecondary education at a non-degree granting, less-than-two-year private for-profit institution in the Philadelphia metropolitan area. My…

This article employs Bourdieu's conceptual tools to unpack family influences on students' subject and university choices in China. This empirical study employed mixed research approaches, using both quantitative and qualitative methods, to examine students' choices of subjects and universities in a sample of secondary school students from the age…

"Undermatching" refers to college ready students who select and enroll in colleges with selectivity levels significantly lower than their academic profile, resulting in attending a non-competitive college, a two-year college, or foregoing applying to college altogether. The current research trend examining the topic of Undermatching…

Many interacting factors contribute to a student's choice of a university. This study takes a systems perspective of the choice and develops a Bayesian Network to represent and quantify these factors and their interactions. The systems model is illustrated through a small study of traditional school leavers in Australia, and highlights…

The aim of the study is to reveal the students' views who are studying in different departments of distant education programs provided by Anadolu University in Turkey. Qualitative research method was used in the study and purposeful sampling was followed. The research was conducted with 10 students who were working in different jobs and taking…

This study focuses on segmentation feasibility within the private college/university market. There is considerable overlap for private and public college/university students with respect to their consideration criteria; however, previous research suggests that there are some criteria that appear to be differentially important based on the type of…

Although research has shown that more Asian American and Latino students are choosing to attend historically Black colleges and universities (HBCUs), no research has offered insight into what motivates students from these demographics to enroll in these institutions. Given this, the authors explored the college choice process for Asian American…

There continues to be a critical shortage of school psychologist practitioners and academicians. Undergraduate students in psychology, education, and other majors (N = 674) from a large comprehensive university in the southwest completed an examiner-made web-based questionnaire designed to assess their attitudes and preferences for choosing…

The Alaska Performance Scholarship is beginning its eighth year, rewarding students who strive to excel in high school and continue their education in degree and certificate programs. Since the program began in 2011: (1) 17,148 high school students have completed the eligibility requirements for APS; and (2) 7,630 students have used the…

Introduced this year, "How America Pays for Graduate School" is a national study by Sallie Mae, conducted by Ipsos. This new study is designed to complement Sallie Mae's "How America Pays for College" report, which, for the last 10 years, has provided insights into how American families plan and pay for college, with a focus on…

The number of Kanaka 'Oiwi who hold bachelor's and graduate degrees must increase in order for the Kanaka 'Oiwi to have a stronger, more unified voice in which to enact change and improvements for our community. Therefore, the intent of this study is to better understand the experiences of Kanaka 'Oiwi students at institutions of higher education…

A context of increased competition between higher education institutions (HEIs) for attracting potential national and international students has led universities to implement marketing communication strategies. Those strategies which are used to some extent include, among others, interactive inbound marketing. The purpose of the present…

By examining the relevant literature, many factors can be determined as effecting factors on university choice process. However, existing literature does not fully explore the effect of demographic variables on these factors. This research is aimed at identifying the relationship between university selection criteria and demographic variables,…

The purpose of the study was to examine the relationships among perceived risk, perceived knowledge, education, age, and international students' external information search behavior in terms of extent of information search, types of information searched, and types of information sources used during the search phase of the college choice process. A…

The perception of college affordability and financing is a grim one, fueled by the very real rising costs of higher education, as well as media coverage of how much students and their families are borrowing. While this perception is understandable given the realities of paying for college, how do students and parents feel about the process of…