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Peer reviewedParker, R. Stephen; And Others – Journal of Marketing for Higher Education, 1996
A survey of 343 college residence hall directors revealed percentages of private and public institutions offering different amenities, main selling points in promotional brochures, and the most common resident complaints. Results were compared with those of a resident survey concerning the importance of various housing attributes. Implications for…
Descriptors: Administrator Attitudes, Ancillary School Services, College Administration, College Housing
Download full textWalker, Merle; Avioli, Paula Smith – 1991
A study was done of college students' perceptions of their own consumption of alcohol and their perception of their alcohol-related problems. The study surveyed 92 undergraduates students from a public college in northeastern United States. The sample was limited to students between the ages of 18 and 22. Fifty-four percent were female, and 46…
Descriptors: Alcohol Abuse, College Students, Dormitories, Drinking
