Chinese students studying abroad have been increasing rapidly in the past decades and become a significant financial contribution to receiving countries. Accordingly, understanding their enrollment choice is essential to facilitate college marketing and admission strategies. Though the decision process is believed to be different from domestic…

For more than 1,043,839 international students, the United States is the destination of choice to pursue higher education. Although Chinese students account for almost one in three international students in the U.S., there are many unknowns about the influential factors behind their college decision. This qualitative study explores the…

Purpose: The purpose of this paper is to examine the key factors affecting Mainland Chinese students pursuing a Master of Education degree in Hong Kong on their study abroad decision and return intentions. Design/methodology/approach: The current study employed a mixed-methods approach to investigate factors that affect Mainland Chinese students…

Purpose: The purpose of this paper is to surface themes which may influence Chinese students' decision making in relation to postgraduate study in international universities. Design/methodology/approach The study utilises a semi-structured qualitative interview methodology (n=15). Findings: The main findings are discussed according to the…

Purpose: There is little research into small higher education institutions and international students' choice in selecting these institutions. The purpose of this paper is to understand the factors that influence international student choices in selecting a small institution. In particular, this study compares the differences between Chinese…

In terms of international student mobility, although Mainland China is commonly perceived as a major "sending" nation of international students, it is often overlooked as an important "receiving" nation of international students. Despite its tremendous leap to the third top destination choice of international students, existing…

This study aimed to find how the brand image and satisfaction of universities influence university students' word-of-mouth behavior, including the sharing of satisfying experiences and recommendations to others. This study conducted a questionnaire survey and distributed 400 questionnaires to students and graduates of universities in Taiwan; 336…

Globalization has driven growth in the market for cross-border students. Mainland China, with a burgeoning economy and the largest national population, has become an important source of cross-border students. This study identifies ideal attraction in mainland China to destinations for cross-border tertiary education, as expressed by ideal first…

Development of academic mobility of students from different countries requires evaluating the influence of their cultural traits on the behavior on the educational products market. The subject of present study is the development of methodic approach towards evaluating the cross-cultural traits influence on students' behavior on the higher…

Using academic capitalism as a theoretical foundation, this phenomenological study examined the new study abroad experiences of Chinese college students in six popular English-speaking study destination countries--the U.S., the U.K., Australia, Canada, the Netherlands, and Singapore. Qualitative data collected from 20 interviews indicate some…

A number of schools in the United States currently utilize multiple strategies to attract a large and multicultural high school student population. As in many other states, Maine's high schools have been recruiting international students to add richness and diversity to their educational settings and surrounding communities. Yet there is minimal…

Informal discussions with final-year undergraduates majoring in French as a foreign language in a Malaysian public university revealed that they lacked confidence in their language proficiency. We believed that they needed some form of recognition and therefore developed a model of online peer-tutoring. In this study, nine final-year learners were…

The purpose of this study is to understand the dynamics of Korean students' international mobility to study abroad by using the 2-D Model. The first D, "the driving force factor," explains how and what components of the dissatisfaction with domestic higher education perceived by Korean students drives students' outward mobility to seek…