Discusses the trend toward conservative educational goals of college students in the 1980's. Explores some of the history and reasons behind this shift in goals and values, and discusses the implications for student affairs leaders in the '80's. (BH)

A survey of student services staff, merit scholarship recipients, and a sampling of administrators, faculty, and students at a large land-grant institution concerning no-need scholarships shows the aid is seen as useful and monies used for it should not reduce amounts available for need-based scholarships. (MSE)

College faculty do not know enough about the current generation of college students, what they seek in college, how they spend time, what they expect of faculty and themselves. To accomplish the college's objectives for students' intellectual and personal development, they need the cooperation of student personnel workers, who work with students…