NotesFAQContact Us
Collection
Advanced
Search Tips
Showing all 4 results Save | Export
The Application of an Innovative Model to Measure University Brand Image. Differences between English, Spanish and Portuguese Undergraduate Students
Peer reviewed Peer reviewed
Direct linkDirect link
Purificación Alcaide-Pulido; Helen O'Sullivan; Chris Chapleo – Journal of Marketing for Higher Education, 2024
Research on the role brand image plays in higher education (HE) suggests that it is crucial to understand students' perceptions of their university. This study builds on existing empirical work by Alcaide-Pulido, Alves, and Gutierrez-Villar (2017) exploring themes of national and international recognition, economic value, university campus…
Descriptors: Cross Cultural Studies, Social Responsibility, Marketing, Ethics
Integrating International Students: The Missing Link in Portuguese Higher Education Institutions
Peer reviewed Peer reviewed
PDF on ERIC Download full text
Sin, Cristina; Tavares, Orlanda – Journal of Comparative and International Higher Education, 2019
Over the past few years, Portugal has become a proactive recruiter of international students (Sin, Antonowicz and Wiers-Jenssen 2019). Portuguese institutions have been the preferred choice of students from the former Portuguese colonies coming through agreements with the Portuguese government (França, Alves, and Padilla 2018). Consequently, in…
Descriptors: Foreign Countries, Foreign Students, College Students, Student Recruitment
The Importance of Networks in the Transnational Mobility of Higher Education Students: Attraction and Satisfaction of Foreign Mobility Students at a Public University
Peer reviewed Peer reviewed
Direct linkDirect link
Pedro, Eugénia; Franco, Mário – Studies in Higher Education, 2016
Advancing the understanding of academic mobility becomes essential since this phenomenon is gaining prominence in the context of the internationalization of European higher education, with repercussions in economic terms for the host institution itself and its surrounding region. From a network theory perspective, this study intends to understand…
Descriptors: Social Networks, Foreign Students, Student Mobility, Foreign Countries
Evaluating Student Allocation in the Portuguese Public Higher Education System
Peer reviewed Peer reviewed
Direct linkDirect link
Portela, Miguel; Areal, Nelson; Sa, Carla; Alexandre, Fernando; Cerejeira, Joao; Carvalho, Ana; Rodrigues, Artur – Higher Education: The International Journal of Higher Education and Educational Planning, 2008
This paper characterizes and evaluates the student allocation in the Portuguese public higher education system. It describes the supply and demand sides of the system by looking at the "numerus clausus" across areas of study and institutions, institutions' degree of diversity, and performance and adjustment indicators based on students'…
Descriptors: Higher Education, Supply and Demand, Program Effectiveness, Foreign Countries