Researchers have identified college student-athletes as a subgroup at risk for heavy drinking and associated consequences. Yet, few studies have examined multiple variables simultaneously to determine which stand out as most robust to explain drinking behavior among student-athletes. Student-athletes from 54 National Collegiate Athletic…

The U.S. Surgeon General described college alcohol abuse as the most significant public health concern on university campuses (DHHS, 2007). Social norms have been identified as a strong predictor of college drinking and yet programs based on norms have had limited effectiveness in changing drinking behavior. Other theoretical explanations, such as…