Discusses the three-stage observational learning process of exposure (amount of contact and type of content), acquisition (what is learned), and acceptance (how much affects attitudes and actions) with emphasis on racial and sexual stereotypes. (JAB)

The author recounts her experiences to show how she became aware of other people's stereotyping of her as a polite, obedient, compliant Asian American woman. (MC)

Analyzed television commercials aired on programs with high ratings for specific target audiences from 1992-94 to investigate how advertising imagery simultaneously constructed racial and gender stereotypes. Results indicated that 1990s television commercials portrayed white men as powerful, white women as sex objects, African American men as…

Reprint of a 1970 article that describes the oppression of Blacks and the distortion of Black family life throughout United States history. Holds that the myth of Black matriarchy sets back the struggle for Black liberation. (GC)

This resource guide and annotated bibliography is designed to assist educators interested in exploring whether or not role stereotyping exists in their local school systems, and to provide them with resources to reduce this stereotyping. Some of the problems of stereotyping in schools are reviewed. The books, articles and assessment instruments…

Discussed in this article are numerous films which feature Asian characters and the influence these films have on stereotyped images of Asians and prevailing racist attitudes toward Asian Americans. (EB)

Assesses noncollege, Caucasian readers' perceptions of radical and neutral editorials, attributed to authors of varying sex and ethnicity. (KS)

Films, television programs, and even television commercials tend to distort, romanticize, and stereotype the values, concerns, and life-styles of ethnic minorities. (Author/EB)

The critical literacy component of an adult program developed skills in analyzing media advertising; using math for data analysis, graphing, and computation; interpreting data; and becoming aware of advertising's part in reenforcing gender roles. (SK)

The American Indian has been a common American motif, not recognized as part of the American present. As the modern American Indian woman moves into the White world of work, she often experiences a "double bind" as the object of both ethnic and sex role stereotypes. This paper examines the relationships between the job satisfaction of American…

Comments on the Macmillan Publishing Company's guidelines for avoiding sex and racial stereotyping in educational materials. (IRT)

The characteristics of 69 award-winning television commercials from 1948 through 1958 were compared to those of 58 award-winning commercials from 1976 and 1977. The examined characteristics were type of storyline used, selling strategies, use of humor, live action versus animation, production techniques, and the depiction of blacks, women,…

The author recounts her experiences in becoming a psychologist, and the problems she faced both as a woman and as an Asian. (MC)

Although young children cannot comprehend the wide-ranging laws and attitudes that have discriminated against minorities, they can begin to understand issues of fairness and individual rights through role-playing and other activities designed to engage both hands and minds. (MLH)

Traces changes in images of Native Americans over time, emphasizing the role of gender, and how Native-American men and women have become sexualized in relation to the "White gaze," an important component of colonial domination. Shows that the 1990s'"lovely princess" and "Native-American stud" may be more benign than…