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Broom, Glen M. – 1980
A study was undertaken to determine if men and women in public relations jobs differed on the extent to which they performed each of four roles. Based upon the conceptual models found in a wide range of literature on consulting, the four roles used in the study were: (1) expert prescriber, in which the practitioner operates as the authority on…
Descriptors: Comparative Analysis, Consultants, Employed Women, Males