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Business Correspondence | 1 |
Business English | 1 |
Content Analysis | 1 |
Educational History | 1 |
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Sex Bias | 1 |
Sex Stereotypes | 1 |
Textbook Bias | 1 |
Textbook Research | 1 |
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Journal of Business and… | 1 |
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Carrell, David | 1 |
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Historical Materials | 1 |
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Carrell, David – Journal of Business and Technical Communication, 1991
Examines sexual stereotypes in selected professional writing textbooks published from the 1930s to the 1950s. Maintains that these textbooks--portraying women as subservient, emotional, and frivolous, and men as decisive, logical, and strong--suggest that men are more suited for positions of authority, and have played an important role in…
Descriptors: Business Correspondence, Business English, Content Analysis, Educational History