This volume explores the problem of taking an intelligent approach to advertising. Curriculum materials are provided for three conceptual levels of this problem and include objectives, directed activities, suggestions for feedback to students, a list of materials required for teaching each stage, and teacher references. Support materials include…

Reports on a study to determine the decision-making processes and styles used by consumer education students when confronted with a consumer credit problem. Tests were administered to 27 secondary students. Findings revealed that gender determines to a great extent the process and style used. (Author/CH)

Defining the meaning, practical uses and purposes, and objectives of consumer education, the author clarifies confusion regarding the topic. (MD)

Financial planning attitudes start early. Schools can help by introducing elements at each grade level. Courses should include obtaining financial resources, spending plans, borrowing, saving, investing, insurance, and taxpaying. (MD)

A consumer-related social skills training program using card games, modeling, feedback, contingent reinforcement, and behavior rehearsal was effective in improving the interpersonal skills of four hearing impaired adolescents. Skills included responding to small talk, asking questions, criticizing a product or service, and responding to suggestive…

This economic education publication features an article, "Does Consumer Confidence Measure Up to the Hype?," which defines consumer confidence and describes how it is measured. The article also explores why people might pay so much attention to consumer confidence indexes. The document also contains a question and answer section about deflation as…

The teaching procedures and class activities used in a consumer education course at John Marshall High School, Los Angeles, California, are briefly discussed. Both teacher and students responded enthusiastically to the course. (Author/RM)

Contains explanations and examples of mathematical calculations for a secondary level course on personal finance. How to calculate total monetary cost of an item, monthly payments, different types of interest, annual percentage rates, and unit pricing is explained. (RM)

The article discusses the National Consumer Information Center as a resource in planning a special education consumer education and information skills curriculum at the secondary school level. (PHR)

Reviewed are 35 recent texts, instructional kits, supplements, and professional references for consumer education. All but three are intended for the secondary grades. (SJL)

The Consumer Judging contest conducted by the Georgia Cooperative Extension Service focuses on decision-making skills. Objectives are to help teenagers (1) make knowledgeable, rational decisions about purchases; (2) maximize resources; (3) obtain goods and services reflecting lifestyles, values, and goals; and (4) be responsible consumers. (JOW)

The author reports on a survey of 32 consumer educators and an American Council on Consumer Interests conference session assessing attitudes toward and uses of the comprehensive "Classification of Concepts in Consumer Education." Current and potential uses are described and ways to expand the user base are explored. (CH)

This packet of lessons focuses on the complementary relationship between economic well-being and the natural resources of the environment. Students gain insight into a variety of environmental issues and learn to use economic analysis to understand these issues and seek solutions. The book contains 20 lessons divided into seven units. The units…

Designed for the general public and possibly suitable also for high school and college economic students, the handbook gives general information about investing in the stock market. Arranged into seven sections, the handbook discusses the typical shareholder, common and preferred stocks, buying and selling bonds, how to develop a personal…

This volume explores the problem of being knowledgeable about business practices. Curriculum materials are provided for three conceptual levels of this problem and include objectives, directed activities, suggestions for feedback to students, a list of materials required for teaching each stage, and teacher references. Support materials include…