This lesson plan was designed for students in Montana schools. The objectives for this culture unit are having: (1) students recognize the similarities between their home stat of Montana and the Mexican state of Chihuahua; (2) students learn about features unique to Chihuahua; and (3) students create an advertising brochure marketing Chihuahua to tourists. There is a list of materials needed for this lesson, as well as an evaluation procedure based upon completion of the brochure. (EH)