Honours programmes have successfully provided academic rigour, special scholarships, and better career prospects over a century. However, recruiting and retaining these exceptional students -- the key to creating a successful honours programme -- becomes more challenging when the national college enrolment declines significantly every year. Hence…

Like many other industries, higher education is in the midst of a disruption. Perhaps, there is no more significant threat during this period of disruption than student enrollment. The author's hypothesis is that industry disruption represents both enrollment opportunities and threats. For this reason, "Managing the Student Enrollment…

The purpose of this exploratory qualitative investigation was to: a) describe the barriers of recruitment and retention of diverse graduate student population at one of the predominantly white universities (PWUs) in the Midwestern US as perceived by the program coordinators and directors and b) identify successful strategies for improving the…

Project TRREE (Teacher Recruitment and Retention for Educational Excellence) is a federally funded project conducted by the Kentucky Department of Education. The purpose of the project is to develop a systemic approach to increase the number of highly qualified special education teachers with a focus on recruitment of linguistically, culturally…

Project TRREE (Teacher Recruitment and Retention for Educational Excellence) is a three-year, federally funded project conducted by the Kentucky Department of Education. The purpose of the project is to develop a systemic approach to increase the number of highly qualified special education teachers with a focus on recruitment of linguistically,…

The problems of underrepresentation of women and minorities in science and engineering occupations are complex and variant. Many institutions have to learn how to attract more women and minority students to the hard sciences and technologies which are still relatively non-traditional areas for both groups. The project described in this document…

Drawing from a review of pertinent marketing literature and observations of how selected colleges undertake marketing efforts, this paper presents a five-stage typology of community colleges according to their marketing orientation. For the five stages, each representing an increasingly integrated approach to marketing, the paper analyzes how…

In the past 15 years, Fashion Institute of Technology (FIT) has developed and successfully implemented a plan to recruit, keep, and graduate minority students. The strategic plan that was developed in 1971 stressed attrition and placement as the only two criteria that would be used to measure institutional success. Minimizing attrition and…

Catholic school educators are recognizing the necessity of marketing research for the effective planning of a long-range, proactive recruitment and retention program. A successful plan involves marketing, recruitment and retention, and public relations. Part I of this booklet outlines steps for the initiation of a marketing plan and provides…

Efforts undertaken to meet the challenge of diversity at the City University of New York's Borough of Manhattan Community College (BMCC) are described in this five-part conference presentation. In the first part, BMCC's president, Augusta Souza Kappner, provides an overview of the ethnic and demographic composition of the college's student body…

The changing composition of Nevada's population in the next twenty years will have many ramifications for NSHE (Nevada System of Higher Education) institutions, particularly in terms of the recruitment and retention of minority students and faculty. According to the Nevada State Demographer, minority groups in Nevada will continue to grow at a…

College enrollment management, the management of the quality and size of the student body, is an important new concept in college administration. It requires a new function combining recruitment and retention, an experienced leader to manage at least three offices, and shifting of resources toward the college's entry point. (MSE)

To address the need for teachers of color, an enrollment management model was used for recruitment and retention at a midwestern university. Recruitment, admissions, registration, student progress, advising, and placement services were integrated in the plan, representing total institutional commitment to remove barriers to success for this…

Methods for college and university administrators to attract and retain nontraditional minority students are outlined. They are based on effective use of institutional resources to identify and address this population's specific needs and creation of a framework of support and understanding that encourages students to commit themselves to higher…

This volume is a critical and objective study of the contemporary college student athlete. Framed around the process of recruitment, transition, and support of student athletes in higher education, the volume is a response to societal pressures to reform college athletics. Driven by publicity and the potential for revenue gains, colleges and…