New career opportunities exist for family and consumer sciences (FCS)professionals as traditional formats for shopping service, and information transition to a virtual environment. The requisite competencies and skills necessary for effective online operations are identified. Interactions with industry personnel and supporting literature revealed…

This curriculum guide is designed as a resource for marketing education teachers in planning and teaching a course on sales fundamentals for students in grades 10-12 who are interested in a sales career. Internships, simulations, and co-op experiences may be used to expand practical application of the course. The student course objectives are to…

Developed by a project that validated task lists by a variety of teachers and apparel marketing business persons, this guide contains task lists for occupations in the field of apparel and accessories marketing. The guide is organized in three sections. Section 1 includes the following: (1) notes on using the information in the guide; (2) a…

This guide presents a competency-based curriculum for a high school course in sales promotion. It addresses all three domains of learning: psychomotor, cognitive, and affective. Activities suggested in the guide deal with getting along with others, with supervisors or staff members, and with small or large groups. The guide, which can be used with…

This Ohio Competency Analysis Profile (OCAP), derived from a modified Developing a Curriculum (DACUM) process, is a current comprehensive and verified employer competency program list for entertainment marketing. Each unit (with or without subunits) contains competencies and competency builders that identify the occupational, academic, and…

This student instructional manual is intended for individualized study for students preparing for careers in the home entertainment sales field and for sales training of clerks in home entertainment stores. Competency based and validated by seven people from the home entertainment sales/management field, the manual contains a list of competencies…

This curriculum guide has been designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of real estate marketing, as well as to provide the marketing and distributive education teacher/coordinator with maximum flexibility. The essential common and specialized competencies have been identified…

This curriculum guide has been designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of business marketing, as well as to provide the marketing and distributive education teacher/coordinator with maximum flexibility. The essential common and specialized competencies have been identified and…

This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an industrial marketing curriculum. The guide was constructed by identifying the competencies…

This package contains instructor's guide sheets and student task assignment sheets for Modules R 1-45 of the competency-based curriculum in retailing developed for use in secondary and postsecondary schools in Kentucky. Some of the topics covered in the modules include the following: retailing--past, present, and future; retailing occupations;…

This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an insurance marketing curriculum. The guide was constructed by identifying the competencies…

This document presents the Ohio Integrated Technical and Academic Competency profile for sports marketing. The profile is to serve as the basis for curriculum development in Ohio's secondary, adult, and postsecondary programs. The profile includes a comprehensive listing of 999 specialty key indicators for evaluating mastery of 113 competencies in…