This paper presents an examination of United States presidents' names as symbols. In developing the analysis, the paper: (1) reviews multiple perspectives which suggest that allusions to past presidents (such as Thomas Jefferson, Abraham Lincoln, or Franklin Roosevelt) are significant political symbols; (2) discusses how allusions to past…

Noting that language and politics both grow out of the underlying processes of social agreement and dispute, this paper analyzes the political language of the New Christian Right (NCR) movement as it is found in the national print media. Various sections of the paper discuss the following: (1) the background of the NCR, the characteristics of the…

Conventional wisdom holds that the right-wing John Birch Society disintegrated during the late 1960s. An examination of the society's periodical readership indicates that it has, instead, expanded. Moreover, this expansion occurred during a period of ideological dissonance for the organization, a fact that undermines confidence in the explanation…

Argues that several areas of rhetorical criticism on political speeches need reassessment. These include rhetorical biography, the speaker's purpose, issue analysis, organization or identifying patterns of construction within a speech, and style. (JMF)

Argues that the legitimacy crisis in Iran in 1978-79 arose from the contrasting views of authority espoused by the Shah and the Ayatollah over 25 years and describes how their rhetoric expresses the two impulses of the progressive and the traditionalist orientation of authority. Employs a critical perspective to analyze various rhetorical…

Investigates the underlying reasons for the fundamental shift in Benjamin Franklin's portrayals of the British colonies in America. Explores the hypothesis that "Magna Britannia" was both a deliberative work directed toward the British Parliament and an apologetic work directed toward conservatives in the colonial public. Also discusses…

Examines samples from public discourse during the period 1961-1989, which reveal several different symbolic uses of the Berlin Wall. Suggests these differences reflect the never-completed struggle between the United States and the Soviet Union. (KEH)

Contributes to rhetorical scholarship by exploring the rhetorical implications of presidential travel spectacles. Finds that travel spectacles enable administrations to marginalize verbal eloquence, visually simplify complex political issues, narratively interpret presidential agendas, synoptically reify presidential personae, and construct or…

During the last 30 years, direct mail campaigning has become an integral part of the political process, and more recently has also become an influential fund raising tool for other political and religious groups. Analysis of over 70 examples of direct mail campaigns reveals at least 4 major content norms featured in most direct mail. First, the…

Studies the development of a political ideology that draws on the resources of myth. Analyzes how Pat Robertson's concepts of apocalyptic fulfillment provided an ideological basis for his 1988 presidential campaign, but resulted in significant rhetorical problems. Finds that the transformation in Robertson's apocalyptic vision stemmed from his…

Discusses the public rhetoric created during the debate over the Panama Canal treaties. Examines three foreign policy dramas that emerged: Cold War, New World Order, and Power Politics. Argues that these dramas provide insight into how foreign policy rhetoric reflects Americans' conceptions of themselves and their global responsibility. (JD)

Argues that the form and function of presidential foreign policy rhetoric are grounded in a nation's acceptable images of political reality. Examines the rhetorical responses of Presidents Reagan and Mitterrand to the terrorist bombing in Beirut and to acts of military interventions by the United States and France in Grenada and Chad. (JD)