This series of experiments was designed to evaluate a model of picture and word encoding. The primary assumptions are that both sensory and semantic codes can be activated for both pictures and words but the relative order of access to phonemic information is different for the two types of representation. (Editor/RK)

A series of experiments demonstrate that (a) temporal and spatial structures may be coded independently of one another, (b) linguistic materials lead to temporal superiority whereas pictorial forms give rise to temporal/spatial equality, (c) imposed encoding strategies do not influence the above patterns, and (d) imaginal processing does not…

Pictures generally show superior recognition relative to their verbal labels. This experiment was designed to link this pictorial superiority effect to sensory or meaning codes associated with the two types of symbols. (Editor)

In a study of paired-associate learning and retention, the mode of presentation (pictures versus words) of the stimuli and the responses was varied factorially. Results pose difficulties for current interpretations of picture-word differences. (Editor/RK)

These experiments consider similarities and differences between classifications of pictorial and verbal stimuli in order to investigate whether the kinds of information used differ depending on the stimulus class. Three hypotheses regarding the information used in picture and word classification were evaluated. (Author/RK)

This research attempts to determine whether integration of information occurs when the information is presented partly in the verbal modality and partly in the pictorial modality; in other words, does cross-modality integration occur? (Author/RK)

Comparisons between recall levels following simple acoustic or visual tasks and the simultaneous visual-plus-acoustic task are not based upon equivalent amounts of interference within each modality. This research attempts to test more precisely the relationship between visual and acoustic interference by using a sequential rather than a…

The purpose of the present experiment was to study storage properties of dual codes for pictures and words by manipulating instructions and to study retrieval properties by manipulating the representational form of the test items. (Author)

This research tested Paivio's (1971) proposal that pictorial and verbal memory codes interact with space and time. This "interaction hypothesis" states that pictorial memory codes are specialized for spatial structures and verbal memory codes are specialized for temporal structures. Tests this hypothesis by exploring several variations…

Investigates the prediction that the usual superiority of pictures over words for repetitions of the same items would disappear for items that were different instances of repeated categories. (Author/RK)

In three studies, pictures and words were compared on measures of imagery mediation, recall, and recognition in paired-associate learning. (Author)

Focuses on the effect of verbal and pictorial stimuli on paired associate learning. The discussion centers on the traditional finding that learning is easier with pictures than with words as stimuli. Hypothesizes that this effect is caused by differential coding and storing strategies for words and pictures. (Editor/RK)

The effects of encoding specificity were evaluated for learners: (1) in a typical classroom group learning environment, (2) receiving an audiovisual presentation on an academic subject, and (3) in a group testing environment. Encoding specificity involves the interaction between the encoding phase of memory or the learning context, the stored…

This study investigated the relative effectiveness of verbal and visual modes of presentation on the learning of paired-associates by 64 3-year-old and 64 8-year-old children. Nine pictorial paired-associates and 9 verbal paired-associates were formed from pictures or names of familiar objects. At each age level, 8 male and 8 female subjects were…