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Kevser Tasel-Jurkovic; Ipek Altinbasak-Farina – Journal of Marketing for Higher Education, 2024
This study aims to develop a comprehensive HEI choice intention (CI) model to understand how social influence (SI), brand equity (BE), and HEI factors influence attitude toward HEI (HEIA) as well as how the HEI attitude is a mediator of the relationship of these variables with the HEI CI. Data collected from 1633 high school seniors via online…
Descriptors: Higher Education, College Choice, Decision Making, Social Influences
McGrath, Susan; Rogers, Lynne – British Educational Research Journal, 2021
Less-advantaged students are under-represented at prestigious universities, but can we infer that they actively avoid them? This research measured university applicants' knowledge of 115 UK universities. Using card-sort tasks within an interview format, 56 Year 13 students from different types of 16-19 education described how they chose five…
Descriptors: College Choice, Decision Making, Reputation, Selective Admission
DeBaun, Bill; Cook, Kendall E. – National College Access Network, 2017
National College Access Network (NCAN) has heard, repeatedly and consistently, over the years that one of the best aspects of NCAN membership is the ability to collaborate with and learn from other members. In an effort to further the transfer of ideas, NCAN, in the summer of 2016, hosted a series of four Idea Incubators across the country. These…
Descriptors: Academic Advising, College Applicants, College Choice, Credentials
Ruffalo Noel Levitz, 2019
Adult students (age 25 and older) make up almost 40 percent of the national undergraduate population. Since they are often balancing their college experience with work, family, and other responsibilities, adult students may have different priorities and challenges. What can campuses do to serve these students better and help more of them succeed?…
Descriptors: Adult Students, Student Satisfaction, Undergraduate Students, Student Needs
Ruffalo Noel Levitz, 2019
Higher education has seen significant changes in the student experience in the past 10 years. For the past decade, everything from student attitudes about college to the technology they use every day has impacted their satisfaction with, and perception of, the college experience. This report is a comparison of student satisfaction, separated by 10…
Descriptors: College Students, Student Satisfaction, Student Attitudes, Public Colleges
Ruffalo Noel Levitz, 2018
The Ruffalo Noel Levitz (RNL) Satisfaction-Priorities Surveys are the national standard for benchmarking student satisfaction in higher education. Since 1994, more than 2,900 colleges and universities have used the surveys to evaluate students' concerns that influence student success, college completion, student recruitment, strategic planning,…
Descriptors: College Students, Student Satisfaction, Student Attitudes, Public Colleges
Ruffalo Noel Levitz, 2017
For more than two decades, the national standard for benchmarking student satisfaction in higher education has been the Ruffalo Noel Levitz Satisfaction-Priorities Surveys. Since their beginning in 1994, these benchmark surveys have been used by more than 2,900 U.S. colleges and universities to evaluate students' concerns that correspond with…
Descriptors: College Students, Student Satisfaction, Student Attitudes, Public Colleges
Norwood, Melvin C. – ProQuest LLC, 2009
The purpose of this study was to examine the factors that influence African American college students' decisions to attend an HBCU or a PWI 4-year institution. Differences among African Americans in factors influencing the college choice process were examined by gender and parents' level of education. The study was designed to gain a better…
Descriptors: African American Students, Institutional Research, Reputation, College Choice

Roche, Victoria F.; And Others – American Journal of Pharmaceutical Education, 1991
A 1989 survey of 1,800 first-year pharmacy students from 18 schools identified factors in pharmacy school selection and compared findings with 1985 data. Factors considered include institutional reputation, academic environment, finances, degrees offered, curricular options, advising, and student characteristics. Institutional reputation and…
Descriptors: Academic Advising, College Choice, College Environment, Degrees (Academic)
MacFarland, Thomas W. – 1997
This report summarizes results of a survey of students in the recently-initiated part-time evening program of Nova Southeastern University (Florida) law school. Respondents included all 54 evening program students enrolled in spring 1997. Results indicate that about half the students hold a job that is either highly or moderately related to their…
Descriptors: Academic Advising, Academic Standards, College Administration, College Choice