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Soley, Lawrence – Journalism Quarterly, 1983
Reports that magazine advertisements with black models, white models, and no models have comparable readership scores. (FL)
Descriptors: Advertising, Blacks, Characterization, Media Research
Glancy, Barbara Jean – 1969
This bibliography of children's books with black characters is annotated so that the reader may decide which books would be of interest to him or to her. The bibliography attempts to record as complete a listing as possible due to the reported paucity of literature in this area. In this listing of 328 books many portray biracial friendships. Each…
Descriptors: Annotated Bibliographies, Bibliographies, Black Literature, Blacks
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Giffard, C. Anthony – Journalism Quarterly, 1980
Reports that the advent of television in South Africa has brought about some marked changes in newspaper readership patterns, for the most part accelerating trends that had begun before it started. Notes that the single most significant trend is toward an ever-increasing Black readership. (GT)
Descriptors: Adults, Advertising, Blacks, Foreign Countries
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Taylor, Gail Singleton – Reading Improvement, 1997
Documents the multicultural children's literature preferences of low-ability African and Hispanic American fifth graders. Finds that while the African American students showed a strong preference for culturally conscious (authentic) literature, the Hispanic American students rated these books less favorably. (RS)
Descriptors: Blacks, Childrens Literature, Grade 5, Hispanic Americans
Scott, Shirley Ann – 1980
A study investigated factors in the backgrounds and present status of eighth and ninth grade inner city students at different stages of reading attitude development and examined how those factors compared from stage to stage. The 50 participants, 48 of whom were black, were administered three attitude measures. Data concerning student conduct,…
Descriptors: Attitude Measures, Blacks, Cultural Influences, Disadvantaged Youth
Bush, Chilton R., Ed. – 1969
This volume contains all of the material published in American Newspaper Publishers Association (ANPA) News Research Bulletins during 1968. The 49 studies included are arranged under the following chapter titles: "Some Audience Characteristics,""Headlines and Makeup,""Content,""Some Communication Behavior,""Readership,""Readership by…
Descriptors: Black Community, Blacks, Communication (Thought Transfer), Content Analysis
Sharon, Amiel T. – 1972
Data for this study were gathered as part of a national survey of reading activities of adults. The study was conducted by the Response Analysis Corporation of Princeton, N.J. A national probability sample of 5,067 adults, age 16 or older, were interviewed in their homes and asked about all the printed matter they had read or looked at the…
Descriptors: Blacks, Books, Letters (Correspondence), Low Income Groups
Leonard, Rex; And Others – 1988
A study was conducted to discern reading habits of adult basic education (ABE) and General Educational Development (GED) students in two Mississippi junior colleges. A sample of 217 students was administered a questionnaire about reading habits. The sample was studied as a whole and by the demographic variables of race, gender, age (14-19; 20-29;…
Descriptors: Adult Basic Education, Adult Students, Blacks, High School Equivalency Programs
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Banks, Cherry A. McGee; La Grone, Susan – Social Education, 1994
States that the Carter G. Woodson Book Award was established to encourage the writing, publishing, and dissemination of outstanding social science books that treat ethnic minority and race relation issues sensitively and accurately. Presents an annotated bibliography of the 12 award-winning books for 1992-93. (CFR)
Descriptors: Annotated Bibliographies, Blacks, Childrens Literature, Content Area Reading
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Clarke, Barbara K.; Palmer, Barbara C. – Reading World, 1982
Reports on research conducted by doctoral students at Florida State University from 1973 until the present regarding the education of disadvantaged populations, primarily Blacks. Shows that disadvantaged students have adequate self-concepts, can be taught to read, and can be taught to think and read critically. (FL)
Descriptors: Beliefs, Blacks, Career Choice, Critical Reading
ERIC Clearinghouse on Reading and Communication Skills, Urbana, IL. – 1983
This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 14 titles deal with a variety of topics, including the following: (1) the effect of dialect variation on second grade students' perception of phoneme-grapheme correspondence; (2) communication rules and perceived outcomes within…
Descriptors: American Indians, Annotated Bibliographies, Bilingual Education, Blacks