The purpose of this quantitative research study was to evaluate and determine if significant associations and linear correlations exist between reader socio-demographics, levels of trust and affinity in online citizen writer news story article content, brand loyalty, and acuity in newspaper organizations transitioning from print to online in a…

On June 4 this year, Howard Finberg of the Poynter Institute gave a speech called "The Future of Journalism Education" at the European Journalism Centre's twentieth anniversary celebration in Maastricht, the Netherlands, in which he presented the results of a survey of journalists and journalism professors about the value of a journalism degree,…

When affective and cognitive scores were used as measures, the attractiveness level of the endorser of a product in an advertisement appeared to have a significant effect on the scores with the high attractiveness level producing the most favorable evaluations. When cognitive scores were used, however, the attractiveness level had no significant…

A study conducted analyses of metro and regional daily newspaper penetration in 87 Minnesota counties and examined readership for metro and regional daily newspapers and small-town weekly and semiweekly papers in 28 communities. Among conclusions reached was that in outlying communities, education was associated more with reading the metro paper…

Presents experimental tests of assumptions about the ways in which readers distinguish fact from opinion in a defamatory context. Examines differences in impact on readers based upon their perceptions of whether a report is fact or opinion. Finds that opinion causes more harm to reputation than does fact. (MM)

Examining the role of service journalism in association magazines (magazines focusing on technical and educational information relating to specific practices of association members), a case study of the "Angus Journal" (a monthly magazine devoted to the beef breeding industry) investigated the problem of determining the amount of service…

A study analyzed the relationship between reading in various community structures and where people shop for goods and services, and whether this relationship differs by the type of community in which individuals reside. Telephone interviews were conducted with samples of 100 or more subjects in each of 10 Minnesota communities, including a small…

Examines letters to the editor of two Chicago newspapers between 1912 and 1917, to explore the strategies that readers used to make sense of what they read. Discusses cuing and linking, the new journalistic methodology of objectivity, and the mobilization of bias. Argues that reader response was often not idiosyncratic, but rather guided by…

Noting that the impressions left by the large, bold type of newspaper headlines have frequently resulted in libel suits, a study explored the individual and interactive roles played by defamatory headlines and news articles in a reader's perception of the contents. Four separate versions of a news article and its headline were prepared by the…

Two hypotheses in a study examining the influence of a dominant piece of art on the salience of a news story for readers, thus affecting their agendas, were as follows: (1) a story with dominant art will increase a reader's issue salience more than a story without dominant art; and (2) a story with balanced art will increase a reader's issue…

Photography editors from three major newspapers and three former presidents of the National Press Photographers Association were surveyed to establish a framework for discussion of ethical questions concerning digital retouching of photographs and its impact on the credibility of photojournalism. Although photographs have been repaired, spliced or…

Concludes that reader enjoyment is related to both syntactic and semantic unpredictability. (FL)

Examines the Hall-Mills murder case and the Browning separation--two events extensively covered by the press in the l920s--to see how they were shaped by the media into morality plays. (FL)

Sections of the newspaper "USA Today" were compared with corresponding sections of four major newspapers--the "New York Times," the "Wall Street Journal," the "Los Angeles Herald Examiner," and the "Los Angeles Times"--to determine what editorial components made "USA Today" different and…

A study investigated whether newspaper mug shots are perceived by readers as being positive or negative in tone and whether the mug shots that are selected match the roles of their subjects in accompanying stories. Twenty-three news and feature stories with associated mug shots were clipped from seven daily newspapers. Pictures and stories were…