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Business Communication | 1 |
Comparative Analysis | 1 |
Content Analysis | 1 |
Grammar | 1 |
Higher Education | 1 |
Language Usage | 1 |
Readability | 1 |
Speech Communication | 1 |
Technical Writing | 1 |
Textbook Content | 1 |
Textbook Evaluation | 1 |
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ABCA Bulletin | 1 |
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Dorrell, Jean | 1 |
Johnson, Betty | 1 |
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Dorrell, Jean; Johnson, Betty – ABCA Bulletin, 1982
To provide a rationale for textbook evaluation, a study examined the major and minor topics covered in 20 selected college-level business communication textbooks, the readability level presented for each text, and the number of schools currently using the text. (HOD)
Descriptors: Business Communication, Comparative Analysis, Content Analysis, Grammar