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Elebash, Camille; Rosene, James – Journalism Quarterly, 1982
Reveals that political advertisements in newspapers covered more issues than did their counterparts in either radio or television in the 1978 gubernatorial campaign in Alabama. (FL)
Descriptors: Advertising, Content Analysis, Media Research, Newspapers

Martin, Howard H. – Journalism Quarterly, 1984
Notes that while less than half of the radio stations in the United States have used the President's weekly radio broadcasts, they have nonetheless been widely covered by CBS, NBC, and the New York "Times." (FL)
Descriptors: Communication Skills, Media Research, News Media, News Reporting

Journalism Quarterly, 1981
Eight brief research reports concerning, among other topics, the world news coverage of United States and international broadcasters, the image of the adolescent in the English press, the content of Taiwan's English and Chinese press, and newspaper inaccuracies and readers' perception of bias. (FL)
Descriptors: Adolescents, Bias, Females, Foreign Countries

Kebbel, Gary – Journalism Quarterly, 1985
Uses log linear analysis to show that political activity is a potent predictor of media use. (FL)
Descriptors: Behavior Patterns, Information Sources, Media Research, News Media

Journalism Quarterly, 1983
Reports on United States news coverage in third world nations; editorial patterns of the Chicago "Tribune" under three editors; use of newsprint in the South from 1970 to 1980; preelection polls and voter turnout; news directors' and managing editors' attitudes; sexual egalitarianism on "P.M. Magazine"; commercialism of…
Descriptors: Administrators, Advertising, Attitudes, Developing Nations
Freshley, Dwight L.; Haywood, Arden – 1989
To shed light on why President Ronald Reagan chose radio as his favorite medium, a study examined President Reagan's radio addresses in the first year of his second term, 1985, and compared them with his first term speeches of August 1982 to August 1983. The study also compared President Franklin D. Roosevelt's fireside chats with Reagan's radio…
Descriptors: Communication Skills, Comparative Analysis, Discourse Analysis, Media Research
ERIC Clearinghouse on Reading and Communication Skills, Urbana, IL. – 1984
This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 36 titles deal with a variety of topics, including the following: (1) content diversity in local television news; (2) advertising influences on consumers' use of evidence; (3) organized labor and the mass media; (4) feminist film…
Descriptors: Advertising, Annotated Bibliographies, Doctoral Dissertations, Feminism
ERIC Clearinghouse on Reading and Communication Skills, Urbana, IL. – 1985
This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 45 titles deal with a variety of topics, including the following: (1) gender portrayal in magazine advertising; (2) the role of special interest groups in agenda-setting; (3) the relationship between sensation-seeking and horror…
Descriptors: Advertising, Annotated Bibliographies, Developing Nations, Doctoral Dissertations
ERIC Clearinghouse on Reading and Communication Skills, Urbana, IL. – 1979
This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 58 titles deal with a variety of topics, including the following: value, attitude, and behavior change initiated by interpersonal and mass media; television and the school; bridal magazines from 1967 to 1977; interpersonal…
Descriptors: Advertising, Annotated Bibliographies, Cable Television, Communication Research