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Beyond Gallup.
Pendel, Mary – Currents, 1985
An alumni survey is an unbeatable tool for realizing and tapping the potential of alumni. It can also help win recognition of the importance of alumni constituency. A comprehensive survey creates an effective database on each alumnus. (MLW)
Descriptors: Alumni, College Administration, Data Collection, Fund Raising
A Model of Cooperation.
Moore, H. Martin – Currents, 1987
Presidents and chief advancement officers (CAOs) of mid-sized independent colleges and universities were polled to determine the level of congruence between them. About one-sixth of the responses revealed near-total dissonance between presidents and their CAOs. (MLW)
Descriptors: Administrator Attitudes, Administrators, College Presidents, Congruence (Psychology)
Flight Records.
Thomas, Edward G. – Currents, 1987
A survey of CASE and three other associations of higher education administrators showed a high turnover rate (17.3%) in advancement offices. Turnover rates for functional area, type of institution, size of unit, and voluntary and involuntary terminations are shown. (MLW)
Descriptors: Administrators, College Administration, Comparative Analysis, Employment Patterns
Meeting the Challenge.
Lampton, William E. – Currents, 1986
A questionnaire was sent to recipients listed in the "Gifts and Grants" section of "The Chronicle of Higher Education" to learn more about recent challenge grant experiences. The formulas for earning the matching funds were diverse. Some experiences with challenge grants are described. (MLW)
Descriptors: Case Studies, College Administration, Donors, Educational Finance
Survey Sense.
Pollick, Anne M. – Currents, 1995
This article provides advice on how to plan and conduct an alumni census through the mail, drawing on the experiences of Stonehill College in North Easton, Massachusetts, which undertook such a survey in 1992. It focuses on costs, information needs, questionnaire design, mailing considerations, reporting the results, and expected response rates.…
Descriptors: Alumni, Colleges, Data Collection, Data Interpretation
A Large View of Small Colleges.
Willmer, Wesley K. – Currents, 1985
A study to provide some measurable benchmarks of the advancement process at small colleges is described. Data are presented on budgets, spending per function, professional staff, chief advancement officer, support staff, recruitment costs, fund-raising revenues and costs, and developing institutions. (MLW)
Descriptors: Budgets, College Planning, Costs, Data Analysis
Research to the Rescue.
Stratton, Debra J.; Angerosa, Angela M. – Currents, 1995
Techniques in using readership surveys to boost the effectiveness and acceptance of a college publication, particularly those intended for faculty and alumni, are outlined. Steps include planning the research, selecting survey participants, drafting a questionnaire, designing a survey package, monitoring response, and reviewing and presenting…
Descriptors: Alumni, Audience Awareness, Data Collection, Editors
Questioning the Questions: The Good, the Bad, and the Dicey in Fund-Raising and Alumni Surveys.
Trimarco, Paola – Currents, 1994
A discussion of college alumni surveys considers the kinds of information that are most helpful to the institution in fund raising, including names and preferred forms of address, significant others, demographics, Social Security numbers, occupational information, and income and net worth. (MSE)
Descriptors: Alumni, College Administration, Data Processing, Fund Raising