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Shale, Doug – Research in Higher Education, 1987
A study that investigated the effect on return rates of personalizing the cover letter and including precoded personal information on a mail questionnaire is discussed. A survey of 196 students dropping out of courses offered by a distance education university provided the opportunity to conduct the study reported. (Author/MLW)
Descriptors: Distance Education, Dropout Research, Higher Education, Questionnaires
Shale, Doug – 1986
Factors affecting the return rate of a mailed questionnaire were investigated. A survey was mailed to 196 students who had dropped out of home study courses offered by a distance education university. The effects of personalizing the cover letter and of including anonymous pre-coded personal information on the questionnaire were studied in a 2 X 2…
Descriptors: Correspondence Study, Data Collection, Dropout Characteristics, Dropout Research