Like many other Central Florida districts, Volusia County School District is growing rapidly, increasing by 1,500 to 2,000 students (and 60 new classrooms) per year. The area has a solid senior citizen voting block and a state tax structure based on very low property taxes, a 5 percent sales tax, and no income tax. Since state monies for new…

The use of modern marketing concepts to assist public school districts in the passage of school levies and bond issues is presented in this guidebook. The modern marketing concept is based on maximizing customer satisfaction and solving the problem of the consumer. Strategies are presented for conducting market analysis; financing, organizing, and…

This three-part handbook presents 22 articles dealing with the implementation and operation of fund-raising and community support programs for two-year colleges. Part I outlines the reasons for developing sources of private funds and provides information on the establishment and use of foundations, the administrative organization of fund-raising…