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Saldaña, Christopher M.; Welner, Kevin G.; Malcolm, Susan; Tisch, Eleanore – Education Policy Analysis Archives, 2021
Marketing in schools has a new twist, and teachers are at the center. Corporate firms, particularly those producing education-technology products, have contracted with teachers to become so-called brand ambassadors and micro-influencers. Scant research, however, has examined these brand ambassador arrangements, leaving policymakers uninformed…
Descriptors: Marketing, Corporations, Educational Technology, Computer Software
Masschelein, Jan; Simons, Maarten – Teachers College Record, 2010
Background/Context: The article reflects on the public role of education on the occasion of the 50th anniversary of the publication of Hannah Arendt's essay, "The Crisis in Education" and in facing the current transformation of public policy into "new public management." Purpose/Objective/Research Question/Focus of Study: Based on Arendt's essay,…
Descriptors: Educational Facilities Design, Public Schools, Architecture, Privatization
Carr, Paul R.; Porfilio, Brad J. – Journal of Inquiry and Action in Education, 2011
The contributors to this special issue of "The Journal of Inquiry and Action" provide insight into why the Obama administration's educational policies manifest the dominance of neoliberal ideology over most elements of social life. The articles presented in this issue build on the work originally presented in "The Phenomenon of…
Descriptors: Neoliberalism, Educational Change, Resistance to Change, Educational Policy

Noguera, Pedro A. – Journal of Negro Education, 1994
Explores factors that have contributed to recent interest in the privatization of public education and reframes questions about the crisis in public education. The privatization issue has too often been seen as a technical matter, but it should not be pursued without full consideration of the social costs and benefits. (SLD)
Descriptors: Cost Effectiveness, Democracy, Educational Change, Educational Economics
Rinehart, James R.; Lee, Jackson F., Jr. – 1991
This book develops the notion that the only realistic solution to public schooling's current difficulties is to increase parental and student choice, deregulate schooling, and ultimately bring about the privatization of schools. The monograph demonstrates that public school systems fail because they ignore certain laws of human behavior, and…
Descriptors: Educational Improvement, Educational Innovation, Educational Trends, Elementary Secondary Education
Doyle, Denis P. – American Enterprise, 1994
Many public schools are turning their administration over to private enterprise. The same logic suggests an advantage to privatizing instructional services. What this might mean is discussed. Educational quality and cost effectiveness might be enhanced if the antipathy of public-sector educators to the private sector can be overcome. (SLD)
Descriptors: Agenda Setting, Cost Effectiveness, Delivery Systems, Educational Administration