Findings from a 1971-72 North Carolina statewide survey focusing on the newspaper nonreader were compared with results from a similar statewide survey taken in 1961-62 in Wisconsin. Although there were limits to how precisely the two sets of data could be compared, the findings demonstrated that the type of person who chose not to read a newspaper…

Examines sample questions from a questionnaire and concludes that the collecting of figures by interviews or questions will never validate polls of public opinion on anything but simple questions. (RB)

The course is for independent study by jail officers who must learn that, in addition to their rountine tasks, they must be prepared to be well-trained, responsible professionals, making important decisions and avoiding the mistakes and disproven beliefs of the past. The jail administrator must continually wrestle with the problems of conflicting…

This selection of readings, primarily intended for a college journalism course, discusses the strengths and weaknesses of the major sources of the public news--the wire services, newspapers, and television. The first part of the book deals with the context of mass news and serves as an introduction to some of the crucial ideas shaping thinking…