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Van Niel, Eloise – Phaedrus, 1978
Television programing governed by national policy is described. The Advertising Code is noted, as are sources of foreign programs, media research agencies, and references to Malaysian media studies. (RAO)
Descriptors: Childrens Television, Foreign Culture, Media Research, Program Descriptions

Tan, Alan K. O. – Journalism Quarterly, 1976
Television was found to be the most frequently used, with radio second--the two are tied for most preferred, with other mass media far behind. (KS)
Descriptors: Mass Media, Media Research, Meteorology, News Reporting

McCain, Thomas A.; Lowe, G. Ferrell – Journal of Communication, 1990
Provides an overview of the local radio phenomenon in Western European countries. Examines opportunities for access, control, and economic realities for three types of local radio (national, independent, and community), each of which was influenced in some fashion by illegal pirate stations. (KEH)
Descriptors: Audiences, Broadcast Industry, Competition, Foreign Countries

Lashley, Marilyn E. – Communication Research, 1992
Shows that executive turnover through four administrations (1967-89) has kept public broadcasting mired in budgetary crises, transforming its goals, structure, and programing content over time. Describes policy preferences imposed by administrators, identifies attendant modifications in organizational structure, and delineates effects of these…
Descriptors: Economic Factors, Higher Education, Media Research, Ownership
Gibson, J. S. – 1992
One of the few broadcast interpretationists recorded in the history of radio, Frank Alden Russell--whose Ted Malone programs spanned three decades on local stations and national networks--perhaps best represents both the initiation and prime of broadcast interpretation. Born in 1908, Russell became interested in oral performance when he was…
Descriptors: Audience Awareness, Media Research, Oral Interpretation, Popular Culture

Wurtzel, Alan – Journal of Communication, 1975
Examines the content of public-access channel programming on a New York City cable system during a two year period. (MH)
Descriptors: Audiovisual Communications, Broadcast Industry, Cable Television, Communications

Kueneman, Rodney M.; Wright, Joseph E. – Journalism Quarterly, 1975
Descriptors: Broadcast Industry, Higher Education, Mass Media, Media Research
Huff, W. A. Kelly – 1988
The emergence of frequency modulation or FM radio signals, which arose from the desire to free broadcasting of static noise common to amplitude modulation or AM, has produced the controversial development of stereo broadcasting. The resulting enhancement of sound quality helped FM pass AM in audience shares in less than two decades. The basic…
Descriptors: Audiences, Broadcast Industry, Broadcast Reception Equipment, Government Role
Lont, Cynthia M. – 1988
Focusing on the sex roles portrayed over commercial radio targeting adolescents, a study conducted a content analysis of two radio stations in the Washington, D.C. market (the two stations held an average share of 30 to 35 percent of the adolescent audience in that area). The content analyzed included the advertisements, disc jockey (DJ) chatter,…
Descriptors: Adolescents, Communication Research, Content Analysis, Mass Media Effects
Renaud, Jean-Luc; Litman, Barry R. – 1985
The growing importance of the export market for the United States television industry--specifically, the structure of the syndication industry, and the strategies developed by U.S. producers and syndicators as a response to the new economic imperatives and the disciplining force of the international media environment on programing decisions--was…
Descriptors: Budgeting, Cooperative Planning, International Relations, International Trade
Bates, Benjamin J. – 1985
Focusing on access to audience through broadcast time, this paper examines the status of research into the economics of broadcasting. The paper first discusses the status of theory in the study of broadcast economics, both as described directly and as it exists in the statement of the basic assumptions generated by prior work and general…
Descriptors: Advertising, Broadcast Industry, Economic Climate, Marketing

Streicher, Lawrence H.; Bonney, Norman L. – Journal of Communication, 1974
Results of interviews with children on their likes and dislikes in television programing. (CH)
Descriptors: Attitudes, Children, Commercial Television, Media Research
Stevenson, Robert L.; Thompson, Kirstin D. – 1981
To examine the ways in which aspects of foreign news content are linked together, an analysis was performed on the data collected during a content analysis of foreign news in major national daily newspapers and broadcast news programs over 12 days. The analysis included the identification of (1) up to four topics from an all-inclusive descriptive…
Descriptors: Comparative Analysis, Content Analysis, Foreign Countries, Media Research
Breen, Myles P. – 1980
A review of the current situation regarding the media flow between the United States and Australia shows that the traditional pattern--American content dominating the Australian media--still holds, but that there is evidence of movement by the Australians to establish their own media identity. An analysis of the television ratings for Australia's…
Descriptors: Cultural Exchange, Culture Contact, Foreign Countries, Information Dissemination
Baran, Stanley J.; Davis, Dennis K. – 1974
A survey of persons who wrote letters to the Cleveland public television station regarding the Watergate hearings revealed that presentation of the Senate hearings improved PTV's image in the minds of some viewers. A content analysis of the letters written to the station indicated that 49 percent of the writers specifically stated support for…
Descriptors: Communications, Journalism, Media Research, News Media