A telephone survey was conducted in an attempt to test the veracity of some of the traditional questionnaire items commonly associated with the assessment of the Public Television image. The results of the survey indicated that items commonly used in these assessments (production competency, worthwhileness of minority programing, interest of the…

A statistical report on public broadcasting describes the status of the industry for 1973. Six major subject areas are covered: development of public broadcasting, finance, employment, broadcast and production, national interconnection services, and audiences of public broadcasting. Appendixes include supplementary tables showing facilities,…

Recent research into television crime programs has revealed startling industry attitudes that directly contradict either generally accepted television research methods, i.e. Nielson ratings, or conventional ethical and moral codes. Interviews with 48 producers, writers, and directors indicated stunning misconceptions and irresponsible attitudes…

Reports briefly on research concerning (1) network television coverage of the Iranian hostage crisis, (2) puffery and readership of magazine advertisements, (3) television role models and anticipated social interaction, (4) portrayals of the elderly in magazine advertisements, and (5) British broadcast coverage of the Soviet invasion of…

Religious services and programs have been a feature of U.S. broadcasting since regularly-scheduled radio began in the 1920s. With the emergence of television, broadcast religion is more pervasive than ever before. It has also become the focus of debate over its role in United States politics. Televangelism is best regarded as a dialogue between…

Approximately 600 telephone interviews were conducted in a study that investigated attitudes toward television and radio programs and program preferences of different audience groups. Findings indicated that younger subjects tended to like rock music and were more concerned with international news than were older subjects. Little difference was…

This paper argues that the United States Supreme Court's 1978 "FCC v. Pacifica Foundation" decision, in which the Court held that broadcasters must refrain from transmitting unseemly language at a time of day when children are most likely to be in the audience, has created a perilous dilemma for broadcasters: how to accommodate a child's…

The fairness doctrine was established by the Federal Communications Commission (FCC) to promote public debate over the media and to ensure that opposing viewpoints be heard on issues of public importance. To change the image of women as portrayed in the mass media, the National Organization for Women (NOW) focused on television because of the…

Twenty five urban centers, 70 Indian tribes, and 60 public television stations responded to questionnaires in an attempt to collect information useful to the process of making programmatic decisions about future goals and activities of the Native American Public Broadcasting Consortium (NAPBC). The Tribal and Urban Center questionnaires were…

A sample of 1,048 seventh through twelfth grade students in Richmond, Virginia, was surveyed to determine whether they read the local morning newspaper, what features or types of news interested them, and what exposure they had to other daily newspapers and to television. Survey results are as follows: nine out of ten students were exposed to…

Groups of boys and girls at two summer day camps in 1970 were interviewed on the manner in which they viewed television, thought about it, and talked about it among themselves. The areas explored were: (1) the types of programs which they reported liking or disliking, (2) the types of programs which they felt informed them, (3) their attitudes…

Reports studies dealing with (1) how unpleasant news is handled in East Germany, (2) whether Nixon was cheated in the l960 election, (3) the Greek-American press, (4) violence in music videos, (5) women in public television, (6) the class action suit as public relations, and (7) the problem of trespass for photojournalists. (FL)

The Media and Technology section of these proceedings contains the following six papers: "The Effects of Tabular and Graphical Display Formats on Time Spent Processing Statistics" (James D. Kelly); "Program Choice in a Broadband Environment" (Steven S. Wildman and Nancy Y. Lee); "Visual Crosstabs: A Technique for Enriching Information Graphics"…

A two-part radio communications survey was conducted to test the effect of the government owned and operated radio station on Pohnpei, a Micronesian island state. The first phase was conducted in the capital city, while the second phase was conducted in rural areas of the state. The purpose of the survey was to determine the extent of radio and…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 45 titles deal with a variety of topics, including the following: (1) the relationship of Jungian psychological traits and the effects of comparative advertising; (2) processing and reconstructing television narrative content;…