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Operatin g Gap-Stop. A Study of the Application of Communications Techniques in Reaching the Unreachable Poor. Final Report. Vol. I.

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Mendelsohn, Harold; And Others – 1968

This report presents a pioneering effort in the use of television in bringing to a particular sub-population, the disadvantaged, the particular kinds of information which could dispel ignorance in certain key informational areas. From information gathered by a 337-item questionnaire covering demographic characteristics, attitudes, communication…

Descriptors: Adult Education, Audiences, Communication (Thought Transfer), Consumer Education