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DeJong, William; Schneider, Shari Kessel; Towvim, Laura Gomberg; Murphy, Melissa J.; Doerr, Emily E.; Simonsen, Neal R.; Mason, Karen E.; Scribner, Richard A. – Substance Abuse, 2009
A 14-site randomized trial tested the effectiveness of social norms marketing (SNM) campaigns, which present accurate student survey data in order to correct misperceptions of subjective drinking norms and thereby drive down alcohol use. Cross-sectional student surveys were conducted by mail at baseline and at posttest 3 years later. Hierarchical…
Descriptors: Social Influences, Program Effectiveness, Drinking, Student Surveys
Shimon, Jane; Gibson, Terry-Ann; Spear, Caile – American Journal of Health Education, 2009
Objectives: By participating in this Stop the Tears teaching strategy, students will be able to: (1) analyze how alcohol and drug abuse could affect their lives as well as the lives of their friends and family and, (2) create a media message, such as a poster, pamphlet, poem, or song, in which alcohol and drug prevention is advocated specific to…
Descriptors: Social Influences, Prevention, Drug Abuse, Alcohol Abuse
Wyrick, David L.; Fearnow-Kenney, Melodie; Wyrick, Cheryl Haworth; Orsini, Muhsin Michael; Strack, Robert W.; Milroy, Jeffrey J. – American Journal of Distance Education, 2010
The purpose of this project was to develop a technology that can be used in schools where there are insufficient resources to implement a quality drug prevention program. The specific technology--distance education via teleconferencing--allows a highly qualified teacher to deliver programs in such settings with increased quality. A promising high…
Descriptors: Distance Education, Prevention, High School Students, Computer Uses in Education
Mayhew, Matthew J.; Caldwell, Rebecca J.; Hourigan, Aimee J. – NASPA Journal, 2008
The purpose of this study was to examine the effect of curricular-based interventions housed within first-year success courses on alcohol expectancies and high-risk drinking behaviors. Specifically, we longitudinally assessed 173 students enrolled in one of ten first-year success courses, including five that received the alcohol intervention and…
Descriptors: College Students, Intervention, Grade Point Average, Scores
Hughes, Clarissa; Julian, Roberta; Richman, Matthew; Mason, Ron; Long, Gillian – Youth Studies Australia, 2008
This paper outlines early findings from the Tasmanian-based Social Norms Analysis Project (SNAP). The Social Norms model is presented as a theoretically informed, evidence-based model for reducing alcohol-related harm in youthful populations by utilising the complex and often positive contributions peer groups make to adolescent health and…
Descriptors: Health Behavior, Rural Areas, Alcohol Abuse, Drinking
Abatemarco, Diane J.; West, Bernadette; Zec, Vesna; Russo, Andrea; Sosiak, Persis; Mardesic, Vedran – Journal of Drug Education, 2004
War and social transition in Croatia have increased unemployment and rates of substance abuse. A decrease in prevention programs places adolescents at an increased risk. Data collected from the 2002 Split Youth Behavior Risk Survey (YRBS) showed that adolescents are at risk for alcohol use and related problems. Thus, there is a need to strengthen…
Descriptors: Foreign Countries, Social Influences, Program Effectiveness, Prevention

Baer, Paul E.; And Others – Journal of Drug Education, 1988
Compared 7th and 10th graders participating in social resistance or attitudinal alcohol prevention programs to controls. For 10th-graders, no outcome difference between interventions was found; at one-year follow-up, intervention subjects used less alcohol than controls. Seventh graders showed no usage effects of interventions two years…
Descriptors: Alcohol Abuse, Attitude Change, Decision Making, Drinking
Maney, Dolores W.; Mortensen, Sharon; Powell, M. Paige; Lozinska-Lee, Monika; Kennedy, Susan; Moore, Betty – American Journal of Health Education, 2002
An exploration of the linear relationships among alcohol use, participation in late-night alcohol-free entertainment options, perceived drinking norms, social identity, perception of university policy, and demographics was conducted. The sample was 1,074 college students enrolled in introductory psychology courses. Alcohol use was measured using…
Descriptors: Drinking, Prevention, Program Development, Social Attitudes
Ellickson, Phyllis L.; Bell, Robert M. – 1990
This report describes an experimental program developed by the RAND Corporation to prevent or reduce the use of alcohol, cigarettes and marijuana by adolescents. Section 1 introduces Project ALERT and presents major findings and conclusions from a study which assessed the program's effects at several points over a period of 15 months in 30…
Descriptors: Adolescents, Alcohol Abuse, Drug Abuse, Drug Education