There is broad agreement among executives on the importance of innovation and creativity in organizations. The paper aimed to provide information on the effectiveness of a new cognitive style inventory, the Productive-Reproductive Thinking Inventory (P-R), in identifying people with creative problem-solving potential. Participants completed the…

Many innovations in organizations result when people discover insightful solutions to problems. Insightful problem-solving was considered by Gestalt psychologists to be associated with productive, as opposed to re-productive, thinking. Productive thinking is characterized by shifts in perspective which allow the problem solver to consider new,…