In order to discover whether there were any differences in negative attitude intensity between the Soviets and Chinese toward United States involvement in the Vietnam war, the Soviet and Chinese English language media broadcasts concerning United States war participation were subjected to a content analysis. The focus of the study was on two…

The editorials about four Vietnam War news events that appeared in five newspapers were examined for content, tone, page placement, and length to discover what trends in editorial coverage occurred. The 131 editorials that were examined appeared in the "New York Times," the "Los Angeles Times," the "Wall Street…

A study explored the question of whether there is an adversary press, by examining the recent trends in adversarial attitudes among newspaper journalists in the United States. Using a differentiation model for delineating the nature and boundaries of American adversarial journalism, the study re-analyzed the data from two national surveys. The…

Although empirical research on the agenda-setting function of mass communication dates only from the 1968 presidential election, historically there has been long-standing concern over the control of communication because of its assumed influence. Early communication research shared this concern and assumption, focusing on the ability of the media…

Reports on a study of people's perceptions of the way in which their voting choices, and those of others, were influenced by media editorial endorsements of candidates. (GW)

The relationship between the media and public opinion concerning national elections is examined. Trends in public opinion and media emphasis were analyzed according to attention to political issues, ideological concepts, and party identification. A random sample of approximately 220 presidential election stories in the New York Times was taken for…

Discusses trends and concerns in news reporting and news writing, including the accuracy of investigative reporting, the increased use of news "leaks" and unidentified sources, and the need to orient newspaper content toward real people with real interests instead of writing for an "average" reader. (RL)

Examines the media depiction of the political climate in the 1970s as increasingly conservative, despite insubstantial evidence for the claim. (PD)

Explains why some editorials do not attract readers' attention. Offers tips on improving editorials. (RL)

This report of a field study describes the step-by-step events and strategies to desegregate the public schools in Dallas, Texas, in September 1961. The legal background, the preparation and campaign for public approval, the desegregation plan in operation, and the response of the press are all discussed. To a degree there was resentment on the…

The relative credibility of media is measured and compared over a 16-year period by the Roper Organization for the Television Information Office. Sources of information and trends in viewing habits and hours of viewing are described; the relative desirability of media as viewed by various population groups is reported. Changes in opinion as to…

A study of 4,692 news stories from Egyptian, Algerian, and Tunisian electronic and print news media was conducted to see how state-controlled media reflected government policy changes following the Egyptian-Israeli peace treaty and the subsequent diplomatic break between Egypt and Arab League nations. The study found that the three controlled…