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Public Opinion Quarterly | 1 |
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Bishop, George – Public Opinion Quarterly, 1976
Concludes that the public's rising level of educational attainment significantly affects long-term trends in American political ideology. (RL)
Descriptors: Academic Achievement, Adults, Educational Background, Political Attitudes
Garrison, John P.; Andersen, Peter A. – 1977
This study examines the information sources and population characteristics that differentiate political opinion-leaders from nonleaders. A telephone poll of 339 subjects provided data indicating that political opinion leaders receive more information about candidates from all media, as well as through interpersonal communication, than do…
Descriptors: Adults, Information Sources, Interpersonal Relationship, Leaders

Weibull, Lennart – 1977
This research study discusses the reading habits of the 1595 people it surveyed and the relationship of periodical mass media to individual political involvement. Focusing on popular magazines and organizational publications as periodical types, the study indicates that the amount of time available for reading periodicals and an individual's…
Descriptors: Adults, Citizen Participation, Community Involvement, Information Sources