Objective: To gain opinions from low-income, limited-English-speaking Hispanic and Asian immigrants for formative research in a social marketing campaign. Design: Nineteen questions on obesity prevention-related topics were embedded into a larger random digit-dial survey investigating the effects of language and cultural barriers on health care…

Objective: Examine the effect of the "California Children's Power Play! Campaign's School Idea & Resource Kits" for fourth/fifth grades on the psychosocial determinants of fruit and vegetable (FV) intake and physical activity (PA). Methods: Randomized, controlled trial (n = 31 low-resource public schools; 1,154 children). Ten…