We argue in this article that there are conditions in which publication of negative results can make a useful contribution. Three small-scale examinations of journal publication criteria for publishing negative results were conducted. We first reviewed 29 journals from education and school/counseling psychology to assess author submission…

This paper presents a preliminary analysis of survey research data concerning the characteristics of magazine editors and magazine operations. The specific areas addressed are: the professional and personal characteristics of magazine editors; the extent to which editors become involved in and control the full scope of magazine editorial…

Reports that a majority of the 208 newspaper-sponsored magazines in the United States and Canada depend on freelance submissions to fill their pages. (GT)

A study was undertaken to gather information on magazines published in the southern United States in general and on southern city and regional magazines in particular. Data were collected for 25 southern city magazines, 24 southern regional magazines, and 21 speciality magazines from the region. The primary means of data collection was a…

A survey of 80 city and regional magazines was undertaken to examine articles of media criticism. Of those, 78.5% responded. A total of 420 articles were received and were divided according to subject and geographical distribution. A critical analysis of representative articles determined that they represented significant criticism as defined in…

Although readership scores were slightly higher for the clipping method, both techniques for mail survey of readership produced returns close to those of interview surveys. (KS)

Reports results of a study in which city magazines were examined in terms of their potential as alternatives to newspapers in covering and commenting on public issues, their perceived roles, and their content and perceived influence on public issues. (GT)

A survey was conducted to study discussions of day care for children appearing in periodicals during 1959-81. Surveyed were articles found in the 12 most widely circulated magazines typically identified as being for women. A bibliography was made of the 96 articles appearing in the magazines, as listed in the "Reader's Guide to Periodical…

Approximately 500 people participated in a study that examined the relationship between generalized uses-and-gratifications statements and specific magazine reading behaviors. The subjects responded to a telephone survey that elicited information concerning demographics, media usage, and reactions to 14 uses-and-gratifications statements that had…

A study was conducted to establish whether optimum editorial mixes (mixes of items selected from content categories determined from factor analysis) can be determined by publications editors in attempting to provide wide audience appeal with a minimum number of stories. A questionnaire was designed to determine employee opinions of the Tennessee…

A survey of 768 individuals from 13 Cleveland ethnic groups revealed that more than 50 percent read at least one ethnic newspaper, 30 percent read at least one ethnic magazine, and almost 75 percent listened to an ethnic radio program regularly. Metropolitan mass media use paralleled that of the general public. (GT)

Summarizes the results of a survey of reader attitudes concerning the usefulness of publications provided by the Association for Education in Journalism (AEJ). (RL)

Examines why people choose a particular medium, by testing a causal model of magazine exposure and appraisal with readership surveys of two magazines distributed by the U.S. Information Agency in India. Found that utility had the strongest relationship with both exposure and appraisal, while communication potential had a negative relationship. (PD)

An Indiana survey of the media use of 108 older adults yielded information about their radio, television, and newspaper preferences. The results suggest that education, income, and sociability exerted as much, or more, influence on how the sample used the media than did their status as senior citizens. (GT)

Eight brief research reports concerning a newspaper's conversion to VDTs, media evaluation by police chiefs, defending and indemnifying reporters in tort actions, newsmagazine coverage of the Supreme Court, pricing of advertising in weekly newspapers, the importance of writing, "yeasaying" in readership surveys, and public service utilization by…