Descriptor
| Attitudes | 7 |
| Media Research | 7 |
| Periodicals | 7 |
| Mass Media Effects | 4 |
| Content Analysis | 3 |
| Newspapers | 3 |
| Advertising | 2 |
| Higher Education | 2 |
| Information Sources | 2 |
| News Reporting | 2 |
| Surveys | 2 |
| More ▼ | |
Author
| Bierschenk, B. | 1 |
| Holz, Josephine R. | 1 |
| McCombs, Maxwell E. | 1 |
| Norris, Vincent P. | 1 |
| Trayes, Edward J. | 1 |
| Ulrich, John | 1 |
Publication Type
| Reports - Research | 6 |
| Journal Articles | 5 |
| Speeches/Meeting Papers | 1 |
Education Level
Audience
Location
| Germany | 1 |
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedNorris, Vincent P. – Journalism Quarterly, 1983
Indicates that consumers place little value on advertisements in nationally circulated magazines and on television as sources of information. Television commercials seem to be valued even less than print advertisements. (FL)
Descriptors: Advertising, Attitudes, Information Sources, Mass Media Effects
Peer reviewedUlrich, John – Journal of Alcohol and Drug Education, 1992
Searched articles (n=387) in German magazines with highest circulation rates for attitudes about alcoholism. In 55 percent of articles, alcohol dependence was described as illness, but only 4 percent included definitions of condition. Found articles about alcohol dependence were so simplified reader could mistake condition as being self-inflicted…
Descriptors: Alcoholism, Attitudes, Content Analysis, Foreign Countries
Peer reviewedTrayes, Edward J.; McCombs, Maxwell E. – Journalism Educator, 1981
Summarizes the results of a survey of reader attitudes concerning the usefulness of publications provided by the Association for Education in Journalism (AEJ). (RL)
Descriptors: Attitudes, Higher Education, Information Sources, Information Utilization
Peer reviewedJournalism Quarterly, 1982
Summarizes research dealing with (1) the handling of controversial newspapers columns, (2) media exposure and attitude consistency about immigration, (3) alcohol advertising and magazine editorial content, (4) headline readability, (5) crime news in Black weeklies, (6) city magazine problems, (7) coverage of Vietnam veterans, and (8) researchers'…
Descriptors: Advertising, Attitudes, Blacks, Comprehension
Peer reviewedJournalism Quarterly, 1985
Summarizes research dealing with a number of topics, including the following: (1) political communication and voter volatility, (2) daily newspaper publishers' preferences on reporter decision making, (3) media use by foreign students, and (4) coverage of discrimination cases in the "New York Times." (FL)
Descriptors: Attitudes, Communication Skills, Decision Making, Elections
Download full textBierschenk, B. – 1971
A supplementary survey of Dissertation Abstracts and other periodicals in English has resulted in this updated bibliography which covers material published since the original survey in 1968 (ED 037 060). Unlike the original survey, however, no German dissertations are listed. The works are divided into two categories: dissertations or other…
Descriptors: Attitudes, Audiences, Bibliographies, Colleges
Holz, Josephine R. – 1983
A study examined the role of the mass media in the development of people's conceptions about a neo-Nazi march planned for Skokie, Illinois, in 1978. The purpose of the study was to determine whether or not and in what respects different types of people had developed common conceptions about the event and what role the mass media played in that…
Descriptors: Adults, Age Differences, Attitudes, Communication Research
