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Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This general marketing curriculum guide is the master publication in a series of four curriculum guides. The series is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. This guide…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Northern Illinois Univ., DeKalb. Dept. of Business Education and Administration Services. – 1978
This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…
Descriptors: Administration, Business Education, Communications, Curriculum Guides
Memphis State Univ., TN. – 1979
This Marketing I curriculum guide contains ten units of instruction that may be taught as they are or used in conjunction with the teacher's own instructional materials. The ten units, which may be presented in any order, include (1) Orientation/Job Interview, (2) Communications, (3) Human Relations, (4) Mathematics, (5) Selling, (6)…
Descriptors: Behavioral Objectives, Career Education, Communication (Thought Transfer), Competency Based Education
Moore, James R.; And Others – 1982
This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an industrial marketing curriculum. The guide was constructed by identifying the competencies…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Communication (Thought Transfer)
Luft, Roger L.; And Others – 1982
This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an insurance marketing curriculum. The guide was constructed by identifying the competencies…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Communication (Thought Transfer)
Lane Community Coll., Eugene, OR. – 1979
This instructor's guide is designed to accompany self-paced student training modules on the Parts Counter Trade. Introductory materials include an introduction to pre-apprenticeship training, and a course outline. Teaching outlines are then provided for the 11 modules that comprise this course. For each module some or all of this material may be…
Descriptors: Auto Parts Clerks, Behavioral Objectives, Course Descriptions, Diagnostic Teaching
Foster, Phillip R., Comp. – 1980
This resource guide for classroom teachers contains annotations of resources representing recent instructional development in competency-based education for distributive education. It is also intended to assist curriculum specialists, administrators, and supervisors in development of performance-based instructional programs. The guide is divided…
Descriptors: Abstracts, Advertising, Annotated Bibliographies, Audiovisual Aids