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Everett, Stephen E. – Journalism Quarterly, 1988
Examines institutional changes in advertising before and after the stock market "crash" of 1987 as represented in the "Wall Street Journal." Finds that financial institutions increased the frequency and size of ads after the crash. (RS)
Descriptors: Advertising, Content Analysis, Financial Services, Media Research

Denbow, Carl Jon – Journalism Quarterly, 1975
Descriptors: Higher Education, Media Research, Newspapers, Predictor Variables

Altschull, J. Herbert – Journalism Quarterly, 1975
Reports the response of the German press to the threat of Nazism during the 1920s and early 1930s prior to Hitler's rise to power. (RB)
Descriptors: Higher Education, History, Journalism, Media Research

Speers, George; Davis, Richard W. – Journalism Quarterly, 1975
Presents the results of a survey on the salaries and fringe benefits received by staff members on weekly and smaller dailies in the New England region. (RB)
Descriptors: Higher Education, Journalism, Media Research, Newspapers

Grotta, Gerald L. – Journalism Quarterly, 1974
Concludes that newspaper publishers must look at the broadcast media in terms of relevant competition and search for those aspects of their product that will appeal to and serve a perceived need of the consumer. (RB)
Descriptors: Broadcast Industry, Higher Education, Journalism, Marketing

Haskins, Jack B.; Flynne, Lois P. – Journalism Quarterly, 1974
Concludes that headline typefaces have no effect on page appeal and reader interest.
Descriptors: Headlines, Higher Education, Journalism, Media Research

Witt, William – Journalism Quarterly, 1974
Concludes that the typical environmental reporter is a journalism graduate and experienced newsman, but has a minimal background in the related sciences. (RB)
Descriptors: Environment, Higher Education, Journalism, Media Research

Tankard, James W., Jr.; Ryan, Michael – Journalism Quarterly, 1974
Study finds a lower accuracy and higher error rate for science news coverage than for earlier studies of regular news coverage. (RB)
Descriptors: Higher Education, Journalism, Media Research, News Reporting
Shoemaker, Pamela J.; And Others – 1986
A study examined the relationship between an individual's community ties to place and the use of media. Data were collected from residents of Austin, Texas, by means of mail and telephone surveys. Among the variables examined were community ties (home ownership and length of time in community), political variables, demographics, and use of…
Descriptors: Attitudes, Mass Media, Media Research, Newspapers
Lipschultz, Jeremy H. – 1986
Noting that previous research on avoidance fails to explain adequately the forces behind reading or not reading, a study examined the avoidance gratifications of southern Illinois newspaper readers and nonreaders. Data for the study were collected during the course of a more general newspaper readership survey in Carbondale. In telephone…
Descriptors: Audience Analysis, Media Research, Newspapers, Reading Habits
Greenwald, Marilyn S. – 1988
To examine the representation of women in newspaper business sections, a study conducted content analyses of 30 business section front pages in "The Columbus Dispatch" in Ohio (weekly circulation about 260,000 and Sunday circulation 350,000) and "The (Louisville) Courier-Journal" in Kentucky (weekly circulation about 233,000…
Descriptors: Content Analysis, Females, Males, Media Research
Bethune, Beverly M. – 1983
A study was conducted to present a national sociological profile of daily newspaper photographers, their attitudes, professional concerns, and relationships to their jobs. Data were collected through a national mail survey. Photographers from 240 daily newspapers in 44 states were represented by the 436 respondents. Most respondents were between…
Descriptors: Job Satisfaction, Journalism, Media Research, Newspapers
Brown, Cindy M. – 1989
Focusing on the effects that color photography has had on the content of photographs published in daily newspapers in the United States, a study conducted interviews with both photographers and photo editors and also carried out a content analysis comparison of photographs published before and after the use of color at a small daily, "The…
Descriptors: Color, Content Analysis, Interviews, Media Research

Surlin, Stuart H.; Walker, Barry – Journalism Quarterly, 1975
Concludes that corporate newspapers, which are designed to benefit management and employees, generally fulfill that function. (RB)
Descriptors: Employee Attitudes, Higher Education, Media Research, News Reporting
Halliday-Levy, Tereza – 1982
A study was conducted to assess the connotative dimension, or imposition of second meaning on the message proper, of newspaper photographs. Forty-three front pages from the "Washington Post" were analyzed, concentrating on the largest or most conspicuously placed photograph on each page. A list of descriptive features was created to…
Descriptors: Content Analysis, Journalism, Media Research, Newspapers