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| Salwen, Michael B. | 6 |
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Salwen, Michael B. – 1984
A study tested the hypotheses (1) that reporting of methodological information needed to gauge the accuracy of public opinion poll stories in metropolitican daily newspapers improved significantly during the presidential election years from 1968 to 1980, and (2) that these newspapers were more likely to report this information in their own inhouse…
Descriptors: Content Analysis, Elections, Journalism, Media Research
Anokwa, Kwadwo; Salwen, Michael B. – 1986
A study examined whether the Ghanaian press sets the public agenda in Ghana, and whether Ghanaian elites show a greater agenda-setting effect than non-elites. An analysis of 1,585 subjects was conducted. Respondents were interviewed by teachers and students in teachers' training colleges. The construct of elitism was determined by measuring six…
Descriptors: Audience Analysis, Comparative Analysis, Elitism, Foreign Countries
Terrorism and the Crash of KAL Flight 858: A Comparison of U.S. and South Korean Newspaper Coverage.
Salwen, Michael B.; Lee, Jung-Sook – 1988
A case study compared United States and South Korean press coverage of the crash of the November 29, 1987, Korean Air Lines (KAL) flight 858, to examine how the press reported the terrorism angle before evidence supporting the charges of terrorism was uncovered. Stories dealing with the crash reported in four prestigious United States newspapers…
Descriptors: Case Studies, Comparative Analysis, Foreign Countries, Mass Media Role
Salwen, Michael B.; Anderson, Ronald B. – 1984
A study employed a uses and gratifications approach to determine why people in different demographic groups read supermarket tabloids. One hundred thirty-three readers of the "National Enquirer," the "Star," or the "Globe" returned mail questionnaires distributed in three different demographic locations. The…
Descriptors: Audience Analysis, Demography, Mass Media Effects, Media Research
Download full textSalwen, Michael B.; Subervi-Velez, Federico A. – 1988
Because the fast-growing Hispanic population of the United States has little political and economic power (a problem which has been linked to a lack of media attention to this group), a study sought to determine to what extent Miami's Spanish-language newspapers provided Hispanic angles to the l988 presidential primary. Miami's two…
Descriptors: Comparative Analysis, Content Analysis, Hispanic Americans, Mass Media Effects
Salwen, Michael B. – 1987
To discover the components of a trustworthy source, a study evaluated the credibility of health-related news stories. Subjects, 192 college undergraduates, read one of four random versions of a one-page newspaper story about aspirin's ability to ward off heart attacks. They were told that the sources for the articles were: a medical journal (high…
Descriptors: Credibility, Health Materials, Higher Education, Information Sources
