An analysis of selected Mexican daily newspapers suggests that travel information is not gathered, processed, and disseminated systematically by Mexican newspapers. (GT)

Reveals that some respondents to a survey concerning attitudes toward ethics view ethical problems as involving objectivity, while others see them in terms of extra-professional morality. (FL)

Reveals a trend toward more emphasis on images and less on issues in political advertising and news. (FL)

Concludes that in a state election, the public is exposed to a combination of policy and personal messages in the advertisements created by a candidate but that the overwhelming majority of these ads focus on the personal. (FL)

Analyzes newspaper readers' evaluations of specific categories of newspaper content, including four advertising categories. Shows that reader demand for advertising was lower than for news, although most readers desired the same amount or more advertising in their newspaper. (RL)

Summarizes six studies that look at (1) development news in two Asian countries, (2) U.S. media citations in "Neues Deutschland," (3) censoring ("editing") the comics, (4) how newspapers cover education in three countries, (5) newspaper advertisements in Canadian election campaigns, and (6) school-press relations. (FL)

Presents brief reports of research conducted in the following areas: media credibility, network television news audiences, influences of television newscasters' on-camera image, Blacks in introductory advertisements, children's television preferences, messages in Depression-era photographs, and journalism education issues covered in two…

A trend analysis was conducted to determine the characteristics of news articles, editorials, and advertisements about tobacco that appeared in the magazines "Newsweek,""Time," and "U. S. News and World Report." Nine time periods in three intervals were studied: 1959-1961-1963, 1965-1967-1969, and 1973-1975-1977. An…

Reports on a study that tested the applicability of drive-reduction and exposure learning models for gratifications received across three sources of political information. Concludes that the exposure learning model was more efficient for both newspaper and television news. (FL)

Summarizes research dealing with (1) the handling of controversial newspapers columns, (2) media exposure and attitude consistency about immigration, (3) alcohol advertising and magazine editorial content, (4) headline readability, (5) crime news in Black weeklies, (6) city magazine problems, (7) coverage of Vietnam veterans, and (8) researchers'…

A study tested the hypotheses that the relative amount of bad news and good news in a newspaper would have corresponding effects on perceptions of the newspaper's community of origin and of the newspaper itself. Five different versions of a realistic four-page newspaper were created, in which treatment of the news stories ranged from an…

Concludes that models in American magazine ads are older than those in Korean ads and are more likely to be smiling. (FL)

Brief research reports discuss Latin America as seen on United States network television; television news coverage of federal regulatory agencies; community perceptions of media impressions; active television viewing and cultivation hypothesis; the impact of cable on traditional television news viewing; George Kibbe Turner; advertising; and…

Brief research reports discuss (1) the Greek mass media, (2) media use and student knowledge of current events, (3) brand credibility in advertising, (4) the accuracy in news magazines' forecasts, (5) camera bans in court rooms, (6) education reporting in the Los Angeles "Times," and (7) loneliness, depression, and the uses of…