Multilinguals' feelings of difference when switching languages have been discussed extensively. However, this research area has mainly focused on multilinguals dominant in their first language (L1), examining the feelings they experience when using any language other than the L1 (LX). The present study offers a novel perspective on this topic and…

This study is located in a lesser-known educational context and investigates aspects of migration, religion and multilingualism. Focusing on the discourse of second-generation adolescent migrants in a Tamil Hindu temple school in urban Australia, I discuss how flexible language practices manifest in this migrant faith setting. I argue that the use…

This article explores attitudes and response to language selection in advertising targeting Italian bilinguals who belong to a defined speech community. The research builds upon (i) research on multilingual advertising by investigating its attitudinal correlates, and (ii) studies on advertising to bilinguals through the verification of the…