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McCaskey, Cynthia Gelhard; Dunn, John A., Jr. – CASE Currents, 1983
Wesleyan University's imaginative use of computer programing helped project into the future and consider alternative fund-raising methods. The process of planning the model and its use in assessing three program options are outlined, and the computer method's usefulness in motivating development staff is emphasized. (MSE)
Descriptors: Alumni, College Planning, Computer Programs, Data Processing